Redefining Stadium Security: Salary Capped

MarketScale
MarketScale
Jun 15, 2020
COVID-19 design James Hayes Video Kristen Fulmer Video Salary Capped security stadiums Tyler Kern video

Welcome to Salary Capped, presented by MarketScale, where we explore the intersection of business and sports. Each week Tyler Kern will chat with the leaders, marketers and inventors that are powering sports into the future.

A New Era of Security

Throughout the various era’s of sports, key events have changed how we walk through the gates of our favorite ballpark. Security was increased following the events of September 11th and COVID-19 looks like it could potentially have a similar impact on how we enter stadiums. Instead of a metal detector or simple bag check, venues now have to look at implementing thermal imaging technology to track each guest before sports can resume safely with fans in attendance.

James Hayes of Guidepost Solutions has worked with the Atlanta Braves, Notre Dame, and the Dallas Cowboys to help enhance their security management and now they are helping guide franchises in what types of screenings must occur as well as how stadiums can operate in order to reopen while maximizing safety.

Sustaining the Future

As stadiums have gotten larger and grander, there has been a bigger emphasis in how to minimize the environmental impact on the local ecosystem.

As sports implement a plan to resume play this summer and fall, what will the new sustainability in sports look like?

I spoke with Kristen Fulmer of Recipric on how her firm is currently fielding research for their Sustainable Reopening and Operational Resiliency Strategy to effectively guide professional sports organizations on re-opening facilities not only safely but sustainably after COVD19.

If you enjoyed this episode, please subscribe to Salary Capped, and look forward to more episodes every Monday.

For the latest news, videos, and podcasts in the Sports & Entertainment Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

skilled trades mentorship
Blue-Collar, High-Voltage, and High-Stakes: Rebuilding the Workforce Pipeline with Skilled Trades Mentorship at TradeMentor
April 7, 2026

The skilled trades are getting squeezed from both sides: demand is rising—driven by grid upgrades, battery storage buildouts, and the reshoring of manufacturing—while the workforce pipeline keeps narrowing. Across construction, manufacturing, and other skilled trades, employers are facing a demographic cliff: for every five workers who retire, only two replacements enter the workforce. Contractors…

Read More
Student
How Business Schools Can Scale Co-op Without Losing the Student Experience
April 6, 2026

Experiential learning has shifted from a differentiator to an expectation in higher education, especially as employers place more value on job-ready graduates who can adapt quickly to changing workplace demands. At the same time, AI is reshaping entry-level work, making durable skills like judgment, communication, and adaptability more important than routine task execution. In that…

Read More
Solo Stove
From Firepits to Full Backyard Experiences: How Solo Stove Is Rebuilding Connection Through Product Innovation
April 3, 2026

As consumer brands navigate a post-pandemic world shaped by digital saturation and rising loneliness, the most successful companies are rediscovering something analog: human connection. A 2025 World Health Organization report found that 1 in 6 people globally are affected by loneliness, highlighting a growing public health challenge tied to weaker social bonds and reduced…

Read More
Doable
Rethinking Leadership: Why “Doable” Might Be the Most Powerful Strategy in Education Today
April 3, 2026

At a time when educator burnout is rising and schools across the U.S. are facing ongoing teacher shortages, leaders are being forced to rethink what sustainable success actually looks like. Research shows that teacher attrition is closely tied to working conditions, job-related stress, and workload demands. As districts push for innovation, data-driven instruction, and…

Read More
Related
virtual physical therapy
Software & Technology
Virtual Physical Therapy and the Changing Landscape of Athlete Care
March 3, 2026
NBA
Healthcare
Slow Stories in a Fast League: Why the NBA Still Deserves Real, In-Depth Journalism
November 3, 2025

In a sports world increasingly defined by short-form clips, social algorithms, and viral takes, long-form storytelling remains a vital counterweight — the place where depth, nuance, and narrative still matter. The NBA, perhaps more than any other league, sits at the center of this tension: every quote can become a meme, every story a highlight…

Read More
college football
Healthcare
Coaching Insights: Inside the Relentless Pressure and Changing Realities of Modern College Football
October 27, 2025

The college football carousel is spinning faster than ever—accelerated by the transfer portal, NIL, and playoff-or-bust expectations. In this environment, staff turnover isn’t just a headline; it’s a human story affecting assistants and families who don’t have eight-figure buyouts. As discussed in this episode, a widely cited estimate suggests a majority of portal entrants…

Read More