Can the Rideshare Business Model Address All of its Accessibility Concerns?

Key Points:

  1. Gig work transportation companies like Instacart, Lyft and Doordash have faced several ADA lawsuits for lack of application accessibility for the blind and visually impaired.
  2. Increasing accessibility for the blind and visually impaired is an issue facing all mobility providers.
  3. Rideshare companies fill a crucial gap in the market that can’t be filled by cities due to cost.

Commentary:

The emergence of rideshare companies has provided another transportation option for many around the world, but not everyone has had access to this wave off innovation. As we’ve seen over the last year, gig work transportation companies like Instacart, Lyft and Doordash have faced ADA lawsuits for lack of application accessibility for the blind and visually impaired.

Mick Spiers, Vice President Strategy and Marketing at Cubic Transportation Systems, joined MarketScale to tell us if this is reflective of a greater set of accessibility issues that rideshare companies have yet to address. He also went into depth on the role that these companies play in the larger transportation landscape and where he hopes to see mobility move in the future.

Follow us on social media for the latest updates in B2B!

Image

Latest

Black leadership
DisruptED in the D: The Power of Black Leadership with Dwan Dandridge (Ep. 1)
February 5, 2025

Detroit has long been a city of resilience, innovation, and reinvention. Once the heart of American industry, its rebirth has been marked by waves of economic and social transformation. But as new developments reshape the city, the question remains: who gets to be part of this transformation, and how can Black leadership play a…

Read More
Portia Roberson
DisruptED in the D: A Story of Hope with Portia Roberson (Ep. 2)
February 5, 2025

Detroit is experiencing a renaissance, but its revival is still unfolding. Leaders like Portia Roberson, CEO of Focus: HOPE, are committed to ensuring that this transformation is inclusive and benefits all communities. As new industries take root and technology reshapes the workforce, Detroit must prioritize equitable access to opportunities. With initiatives like Black Tech…

Read More
Black Leaders Detroit
DisruptED in the D: Building an Inclusive Future with Black Leaders Detroit’s CEO Dwan Dandridge (Ep. 2)
February 5, 2025

Detroit’s comeback is defined by perseverance, creativity, and inclusivity—but who is ensuring that all Detroiters benefit from the city’s economic revival? Black Leaders Detroit, under the leadership of CEO Dwan Dandridge, is addressing this challenge head-on by providing capital and support to Black entrepreneurs in the city. Since its founding in 2019, the organization has…

Read More
Breaking Sound Barriers in Assistive Audio with Maile Keone
February 4, 2025

The significance of high-quality audio solutions tends to be overlooked as technological advancements often prioritize and cater to the visual appeal. But clear and intelligible sound is very much a crucial factor in many types of environments, which can range from large stadiums to modern museums. Poor audio quality can lead to fatigue, frustration,…

Read More