Can the Rideshare Business Model Address All of its Accessibility Concerns?

Key Points:

  1. Gig work transportation companies like Instacart, Lyft and Doordash have faced several ADA lawsuits for lack of application accessibility for the blind and visually impaired.
  2. Increasing accessibility for the blind and visually impaired is an issue facing all mobility providers.
  3. Rideshare companies fill a crucial gap in the market that can’t be filled by cities due to cost.

Commentary:

The emergence of rideshare companies has provided another transportation option for many around the world, but not everyone has had access to this wave off innovation. As we’ve seen over the last year, gig work transportation companies like Instacart, Lyft and Doordash have faced ADA lawsuits for lack of application accessibility for the blind and visually impaired.

Mick Spiers, Vice President Strategy and Marketing at Cubic Transportation Systems, joined MarketScale to tell us if this is reflective of a greater set of accessibility issues that rideshare companies have yet to address. He also went into depth on the role that these companies play in the larger transportation landscape and where he hopes to see mobility move in the future.

Follow us on social media for the latest updates in B2B!

Image

Latest

farm
The Business Case for AgTech: Better Data Is Key to Managing Risk on the Farm
April 23, 2026

Farming is under more pressure than it’s been in years. Costs are rising, prices are unpredictable, and every decision carries more weight than it used to. What many still think of as a traditional industry is quietly evolving, with more farmers turning to digital tools to manage risk and stay competitive. It’s not about chasing…

Read More
pre-clinical
From Classroom to Clinic: Pre-Clinical Talent Steps Into Healthcare’s Hard-to-Fill Roles
April 23, 2026

Healthcare systems are facing a workforce crisis that’s no longer temporary—it’s structural. Even before COVID-19, staffing shortages across nursing, technical, and administrative roles were already straining capacity; today, those gaps are wider, costlier, and directly impacting patient access. With labor shortages persisting and burnout rising, health systems are being forced to rethink not just…

Read More
learning
If Higher Ed Wants Experiential Learning at Scale, It Needs a Broader Playbook
April 21, 2026

The ground is shifting under higher education. AI is changing how people learn almost overnight—and at the same time, more than half of graduates are underemployed after finishing their degrees. That’s forcing a more uncomfortable question into the open: what is a college credential really worth today? As employers and governments shift their focus…

Read More
skilled trades mentorship
Why the Modern Data Center Is Forcing Communities and Policymakers to Rethink Infrastructure
April 21, 2026

Data centers have moved from largely invisible digital infrastructure to a highly visible source of public debate as artificial intelligence accelerates demand for power, fiber, and compute capacity. The modern data center is now being built closer to population centers to support low-latency services, bringing critical infrastructure into direct contact with residential communities for…

Read More