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Cerroni and Litwin dove into the state of consumer transportation, particularly bikesharing, e-scooters and ridesharing, during the COVID-19 pandemic.
Prior to the pandemic, Cerroni said the rise in bikesharing and other forms of mobility was likely driven by trends exhibited by Millennials.
“There’s a tendency to reduce the importance of ownership, especially car ownership,” he said. “For the previous generation, that was such an important aspect of their life. … At the same time, Millennials are used to a different type of economy that is more precarious and fragile. Therefore, buying a car becomes more difficult.”
In addition, Cerroni said Millennials are more interested in sustainability, urban life, the experience economy and the sharing economy, all of which can play into a willingness to leverage shared mobility.
In the midst of the pandemic, Cerroni said the current trends might be surprising – in New York City, Beijing and other urban locations, bikesharing numbers are actually trending upward. This could be for a variety of reasons, including an unwillingness to use traditional public transportation.
While these urban hotspots have seen bikesharing usage, the United States, as a whole, is stagnating. Cerroni said he believes Americans’ higher rates of private vehicle usage are a significant factor in this trend.
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