The Implications of On-Demand EV Charging for the Gig Economy

Electric vehicles are growing, and there’s likely no putting the cork back in that bottle – but how will the sector’s explosive growth impact gig workers and the gig economy?

The conversation was sparked by a partnership between Allstate and Sparkcharge, a company looking to build an on-demand platform for EV charging where gig workers would bring batteries to drivers in need of a top-off.

On this episode of MarketScale TV, host and Voice of B2B Daniel Litwin invited Ken Jacobs, Chair of the UC Berkeley Labor Center, to share his insights.

“The idea of you calling someone like Allstate and them coming out and charging your battery, of course, is nothing new. There’s a long history of doing that with regular, gasoline-powered vehicles,” Jacobs said. “I think, in this case, what we’re looking at is the potential for something that is done in a way that pushes off all the major infrastructure costs onto individuals, [which] saves the charging company a lot of money.”

That raises a fundamental question about what kinds of jobs the new, “green” economy will create. As Jacobs said, the only way to get to “good” jobs is to reinforce their creation with policies that encourage fair labor practices, conditions that prevent risk being shouldered by workers, and more.

Follow us on social media for the latest updates in B2B!

Image

Latest

purpose
Elevate Your Career Journey by Choosing Purpose, Practicing Intentionality, and Building a Culture of Belonging
November 19, 2025

Purpose doesn’t just shape what we do—it shapes how we grow. When we choose to move through our careers with intention, we start noticing the moments that build trust, the conversations that deepen understanding, and the relationships that elevate our impact. This episode of Professional Quotient digs into what it really means to show up…

Read More
Christie Linebarger
Christie Linebarger’s Journey to Leadership: Grit, Growth & Leading with Heart
November 19, 2025

Leadership conversations are shifting as companies navigate rapid change, tighter labor markets, and evolving employee expectations. Teams want leaders who show up with humility, clarity, and a genuine investment in people—traits that can’t be faked and can’t be automated. And with studies consistently linking team engagement to the quality of direct leadership, understanding how effective…

Read More
Detroit's workforce
Powering Up Detroit’s Workforce: How Per Scholas Is Connecting Local Talent to Tech and Energy Careers
November 18, 2025

Detroit is undergoing a once-in-a-generation transformation—one driven by innovation, community leadership, and an urgent demand for a new kind of workforce. As energy and tech sectors accelerate, organizations and employers are racing to prepare Detroit’s workforce for jobs that didn’t exist a decade ago. Workforce researchers note that tech-enabled roles across industries are growing…

Read More
robot
Robots, Revenue, and the Race for the Future: Intelligent Automation Is Powering the Next Wave of Growth
November 18, 2025

It’s hard to ignore just how quickly the world around us is changing. Packages arrive faster than ever, store shelves restock almost instantly, and behind the scenes, businesses are racing to keep up with expectations that seem to climb by the day. But as the workforce shrinks and pressure rises—including a projected shortage of…

Read More