The Last Mile: Pulling Back the Curtain on Skurrt’s Success in Dubai
Those tuning in from the United States may recall the disjointed and unstructured rollouts that micro-mobility companies like Lime and Bird had in metropolitan areas. On the other side of the world, however, green scooters are having their spot in the limelight right now.
To understand what made these companies a success when others failed, host Daniel Litwin meets with Ahmed Al Teneiji, CEO and founder of Skurrt. Skurrt is a green scooter company founded in Dubai that has quickly grown to compete with major players in the region, like Lime and TIER.
Al Teneiji isn’t your average entrepreneur, either. Before founding Skurrt, he held senior positions in both government organizations and multinational corporations, with over 20 years of senior management, marketing, branding and product development experience under his belt.
However, the road to success wasn’t an easy one by any means. In understanding how the micro-mobility market works, Al Teneiji discovered that “you need to look into infrastructure, you need to understand people’s behavior, you need to understand how to convince the government, and so on.”
After launching his company, Dubai government officials banned the use of shared scooters in the city. Al Teneiji then realized he would need to work together with the government in order to get his company off the ground.
He also found out that a key part of his success would depend on finding a manufacturing partner he could trust.
“Choose the right partner,” he said. “A partner that will provide the best quality vehicles will provide less maintenance work and a longer life duration [for the vehicles].”
Visit b2b.segway.com for more on Segway’s transportation solutions, services, as well as more content from The Last Mile podcast.
Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale
Latest
Mastering AV Sales Strategies: A Diverse Market Requires Understanding Individual Needs
Mastering AV sales strategies in a global professional audio-visual (Pro AV) market, poised to reach $79.2 billion by 2028, requires much attention to detail. The surge in demand from corporate, government, and institutional sectors, driven by the need for enhanced productivity and efficient working environments, gives AV sales pros a lot of opportunity. In […]
Cybersecurity in Healthcare: Addressing the Growing Threat
To keep up with the growing threats, cybersecurity in healthcare is a high-level priority. The recent ransomware attack on Ardent Health underscores a stark reality for the healthcare industry: cyber threats are a significant and ongoing challenge. Mike Saylor, the CEO of Blackswan Cybersecurity, LLC, sheds light on the complexities of cybersecurity in healthcare. […]
Effective Debt Management Holds the Keys to Small Business Cash Flow and Growth
Effective debt management through a robust accounts receivable system is essential for small business cash flow and growth, necessitating automated payment schedules and strategic policy adjustments. Collaborating with a collection agency as a strategic partner can enhance revenue recovery while preserving positive customer relationships. How critical is effective debt management for the financial health […]