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The Wide World of ID Markers

world

The world of ID markers is massive. There’s always something identifying an area, asset or location. Diving into the market and talking about its growth and changes, Kyle Wagner, Senior Business Development Manager of William Fick & Company, joined this episode of The Marking Minute. Presco acquired William Frick & Company in 2020, expanding capabilities…

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Business Services
A Closer Look at Copper-Clad Tracer Wire

Although not many people outside of the construction industry know anything about copper-clad tracer wire, this hard-working but under-appreciated tool certainly deserves more praise. This type of tracer wire consists of a steel core that is metallurgically bonded to an outside casing of copper, which makes it much better than copper wire for locating underground…

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Business Services
How Our Products Fit into the RDOF and Utility Infrastructure Bill

The Rural Digital Opportunity Fund, or RDOF, enacted in 2019, provides $20.4 billion in funding for rural broadband construction over ten years. Complementing this fund, the newly enacted Infrastructure and Jobs Act promises to bring much relief to the nation in similar projects. With the next decade primed for a flurry of activity, it’s critical…

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SEO
SEO in the Age of AI: What CMOs and CEOs Need to Know About AEO and GEO
November 20, 2025

In an era when AI-driven search experiences are reshaping how customers discover brands, marketing leaders are navigating a confusing landscape of new acronyms, shifting behaviors, and bold industry predictions. Despite widespread claims that “SEO is dead,” the data tells a different story: organic search traffic has continued to grow even as platforms like ChatGPT, Gemini,…

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From the Bench: How Research Can Help Us Build a Future-Ready Global Healthcare Workforce | Lauren Herckis | EP 18
From the Bench: How Research Can Help Us Build a Future-Ready Global Healthcare Workforce
November 20, 2025

The Care Anywhere podcast is taking listeners behind the scenes of global health workforce research with a brand-new series: From the Bench. In this kickoff episode, host Lea Sims talks with Dr. Lauren Herckis of TruMerit about how research can move from data to real-world impact — revealing how evidence, collaboration, and curiosity are driving…

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purpose
Elevate Your Career Journey by Choosing Purpose, Practicing Intentionality, and Building a Culture of Belonging
November 19, 2025

Purpose doesn’t just shape what we do—it shapes how we grow. When we choose to move through our careers with intention, we start noticing the moments that build trust, the conversations that deepen understanding, and the relationships that elevate our impact. This episode of Professional Quotient digs into what it really means to show up…

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Christie Linebarger
Christie Linebarger’s Journey to Leadership: Grit, Growth & Leading with Heart
November 19, 2025

Leadership conversations are shifting as companies navigate rapid change, tighter labor markets, and evolving employee expectations. Teams want leaders who show up with humility, clarity, and a genuine investment in people—traits that can’t be faked and can’t be automated. And with studies consistently linking team engagement to the quality of direct leadership, understanding how effective…

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