Dr. Kalyanam's research and expertise are in Retailing, Internet & Multi Channel Marketing, Quantitative Marketing and the intersection of these areas. He is particularly interested in the rigorous analysis of practical problems. His research paper published in The Journal of Marketing Research on market potential estimation was selected as a finalist for the American Marketing Association’s Paul E. Green Award for impact on the practice of marketing.

Dr. Kalyanam has advised or consulted for Comscore Networks, Propel Corporation, Xambala, Kiwi Networks, Symphoniq Corp, Boorah, and CoffeeTable. He designed and delivered the first Retail University program at Google and today is developing the 3rd generation of this program.