Recent Posts
True Religion Sets the Bar for Legacy Brands Seeking Cultural Relevance and Authentic Connections
Melissa Gonzalez - November 1, 2024A striking 86% of consumers now prioritize authenticity when choosing which brands to support, emphasizing the value of transparency, authentic connections, and relevance in today's market. True Religion, remains true to its roots in culture, sports, and music, through authentic partnerships and a modern approach to style.
Read moreUrban Outfitters is Shaping the Future of Retail with Gen Z and Gen Alpha in Mind
Melissa Gonzalez - October 15, 2024The retail landscape is rapidly evolving, and Urban Outfitters is stepping up to meet the challenges of reaching both Gen Z and the emerging Gen Alpha. Gen Z, a generation coming of age amid social and technological shifts, is the first to begin their adult lives in a post-pandemic world.
Read moreMilani Cosmetics Redefines Beauty Standards with a Commitment to Inclusivity, Innovation, and Cross-Generational Appeal
Melissa Gonzalez - September 25, 2024As beauty consumers become increasingly vocal about diversity and inclusivity, brands are being pushed to evolve beyond the traditional definitions of beauty. According to a recent report by Beauty Packaging, 63% of American consumers feel inspired by brands that showcase diversity in their advertising, and 73% agree that the beauty industry still plays on insecurities.
Read moreLeading With Curiosity, Creating a Playbook of Store Experiences with Victoria's Secret & Co.
Melissa Gonzalez - August 29, 2024The retail landscape is rapidly evolving, and brands are redefining their approach to in-store experiences to remain competitive. Victoria's Secret & Co.
Read moreA New Era of Retail is the Rise and Integration of Social Commerce
Melissa Gonzalez - July 9, 2024As the retail landscape changes, the convergence of live streaming, social media, and e-commerce is revolutionizing how consumers interact with brands. This shift, propelled by advancements in technology and changing consumer behaviors, has led to innovative business models that are reshaping the industry.
Read moreThe Rise of Regenerative Agriculture and Strategies for Generating Capital with Steward CEO Dan Miller
Melissa Gonzalez - June 18, 2024As the global conversation around sustainable food systems intensifies, regenerative agriculture has emerged as a transformative approach to farming that prioritizes ecosystem health, soil vitality, and nutritional quality. This episode of Retail Refined explores why regenerative agriculture is capturing the attention of consumers, policymakers, and investors alike.
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