Recent Posts

How LEGO Puts Play to Work Across Retail Experiences: Breaking Down the Formula with PJ du Toit
Melissa Gonzalez - May 29, 2025wistia-player[media-id='8ffmuet21b']:not(:defined) { background: center / contain no-repeat url('https://fast.wistia.
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Building Loyalty Through Generational Evolutions: Inside the Mind of American Eagle CMO Craig Brommers
Melissa Gonzalez - May 15, 2025wistia-player[media-id='f0n9ypv1x8']:not(:defined) { background: center / contain no-repeat url('https://fast.wistia.
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What is Unreasonable Hospitality in EV Environments?
Melissa Gonzalez - May 8, 2025As electric vehicle adoption surgesprojected to make up over half of all new car sales in the U.S.
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Celebrating Women's History Month: From Opening Bell At Nasdaq To Tea With Gloria Steinem
Melissa Gonzalez - March 20, 2025This Womens History Month, Retail Refineds host joined The DealMakeHers for a series of transformative moments from opening and closing the Nasdaq to sharing an intimate tea with trailblazer Gloria Steinem.Across several days of meaningful conversations and landmark events, we celebrated womens leadership, innovation, and resilience.
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A Look into Anthropologie's AnthroMagic: The 'What, So What, Now What' Approach with CMO Elizabeth Preis
Melissa Gonzalez - February 18, 2025Anthropologie has long been a destination for customers seeking unique fashion, home decor, and lifestyle products. But what makes the brand stand out isn't just its product offeringsits the magic woven into every store visit, online interaction, and shopping experience.
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Madewell’s Data Driven Evolution for Today’s Consumer
Melissa Gonzalez - December 19, 2024In the ever-evolving world of retail, success hinges on understanding the modern consumer's priorities: personalized shopping, timeless quality, and seamless experiences. Madewell, a denim-first brand, has leaned into these trends by redefining its in-store shopping and product strategies.
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