Valerie Lane

Digital Media Strategist MarketScale

Experienced, detail driven operational and marketing manager who has successfully developed and overseen multi-million-dollar projects and facilities in healthcare, education, construction, technology, real estate, and IT industries. Proven multi-tasking capabilities with a strong ability to plan, prioritize and manage complex projects. Strong project management, analytical, leadership, CRM, communication, presentation, and event planning skills. Well-versed in inter department communication and collaboration with employees through executive and C-suite personnel. Knowledgeable of PMI standards, project management knowledge and processes.

Bachelor of Business Administration, Major – Marketing 1998 - 2002
Certification Project Management Professional (PMP) 2006
image-15 Team Leadership
image-4 Account Management
image-1 Strategic Planning
marketing-strategies Marketing strategy
events Event Planning

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Recent Posts

Episodes - The Road to the Dallas 100

The Road to the Dallas 100: Improving

Daniel Litwin - July 28, 2023

Fasten your seatbelts and gear up for an exciting ride on The Road to the Dallas 100! Brought to you by the collaborative efforts of Daniel Litwin, the resonating voice of B2B, along with MarketScale and SMU's Cox School of Business, we dive deep into the inspiring narratives of Dallas' fastest expanding enterprises.

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Fans First

Pre-Game: Normal Gets Normal Results

Jesse Cole - June 13, 2020

The Savannah Bananas are a baseball team but owner Jesse Cole knows they arent in the baseball industry. Theyre in the Fans First Experience industry.

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