Faces of Design: Design Conversations with Bob Borson

 

Our faces of design are more than just faces. They’re voices too. Bob Borson, Principal at Malone Maxwell Borson Architects, used his voice to unveil the behind-the-scenes world of AEC to anyone who was interested; turns out that was hundreds of thousands of people a month.

Borson’s blog, Life of an Architect, became one of the most trafficked architecture websites in the world, all because of his engaging, down-to-earth, and authentic content. Borson didn’t aim to impress, he aimed to inform and entertain.

Our Faces of Design feature on Bob Borson explores his influence on the industry and the history behind his successful blog; with our podcast, we wanted to dig even deeper into Bob Borson the man, not the architect. Rejoined by MarketScale AEC Contributor Bryce Stuckenschneider, we get ask the tougher questions: What is the hardest part of growing your business? What’s something you wished you had been told earlier in your career? If you could change anything about the industry, what would it be and why?

Exploring the method behind his blog-madness and analyzing his unique take on modern design, our podcast with Borson is the perfect curtain-reveal of a man who’s passion for architecture extends beyond his work and into the connections he makes along the way.

You’ve met Bob Borson, now check out the rest of the Faces of Design contributors.

Follow us on social media for the latest updates in B2B!

Image

Latest

team
Turning Crises into Momentum: CG Infinity’s Rapid Response Consulting in Action
January 29, 2026

When operations hit critical pressure points, even the most carefully planned projects can unravel. Late-night deployments, complex integrations, and large-scale data migrations are high-stakes moments where small mistakes can threaten months of work. CG Infinity’s Rapid Response Consulting team steps in when the pressure is highest, stabilizing operations, restoring momentum, and reinforcing mission-critical initiatives—fast. Jason…

Read More
Advocacy in Action: How CG Infinity’s Salesforce Practice Puts Clients at the Center of Delivery
January 29, 2026

In today’s enterprise tech landscape, successful Salesforce implementations hinge less on shiny features and more on how well partners align with the real, day-to-day needs of the business. The firms that stand out are the ones that treat delivery as a shared mission—where strategy, execution, and accountability are woven together from the first conversation…

Read More
AI adoption strategy
Field Service Growth Depends on Leading With People, Not Just Technology
January 29, 2026

Skilled trades are facing accelerating retirements, rising customer expectations, and rapid advances in AI—putting the field service industry at a critical inflection point. Industry estimates suggest millions of frontline roles could go unfilled over the next decade, even as technology promises to automate more tasks than ever before. The stakes are high: decisions made now…

Read More
commercial leadership
Why Hotel Performance Depends on Commercial Leadership Across Sales, Marketing, and Revenue
January 28, 2026

The hospitality industry is in the middle of a structural shift toward commercial leadership. Titles like “commercial leader” and “commercial strategy” have gone from buzzwords to necessities as hotels face tighter margins, rising distribution costs, and increasingly fragmented demand. Post-pandemic recovery, accelerated digital marketing spend, and a surge in new supply have forced owners…

Read More