The Discussion on Sustainable Materials Is Shifting (Slowly But Surely)

 

Over time, consumers become more familiar with the vast options for high-quality, sustainable building materials, but how is the conversation coming along on an industry-wide level? On this episode of the AEC podcast brought to you by Marketscale, host Tyler Kern sits down with Andrew Legge, founder of Havelock Wool, and Mike Horgan, design-builder and certified Passive House Consultant for a candid discussion about high-performance building materials.

Legge, the founder of Havelock Wool building material, says the conversation about high-quality, sustainable building materials is getting easier and more frequent, but there’s still a long way to go.

“The gap is still wide between what needs to get done and what’s actually getting done,” Horgan agrees. “There is still a large education gap, but it’s closing.”

Andrew Legge saysSpecifically, homeowners are helping narrow that education gap by asking more questions of architects and builders. They’re educating themselves about more environmentally sustainable building materials and perhaps most notably, they’re showing their willingness to pay more for these products.

“Homeowners want healthier homes,” Horgan says.

But the veteran design-builder offers an interesting piece of advice for architects and homeowners building a home: Specify what sustainable building material you want in your blueprints or risk leaving it up to a builder to choose the cheapest material.

“Architects and designers know these materials exist, but they’re not putting them in their drawings to spec them and detail them,” says Horgan. “So when the plans get out to the field, a builder may see ‘R20’ on the spec and throw in fiberglass there because it’s the cheapest.”

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @AECMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Stop Guessing: How Reality Capture Improves Construction Productivity
January 20, 2026

Construction projects lose time and money when teams rely on assumptions. Someone says a section is “done,” another trade arrives, and then problems appear: wrong levels, missing openings, clashing services, or unfinished areas. That leads to rework, delays, and arguments. Reality capture helps because it replaces opinions with clear evidence. Reality capture means using tools…

Read More
Human Trafficking
National Human Trafficking Prevention Month
January 20, 2026

School Safety Today podcast, presented by Raptor Technologies. In this episode of School Safety Today, host Dr. Amy Grosso speaks with Kelly Brickl, a trainer with SPEAK UP, in recognition of National Human Trafficking Prevention Month. During the conversation, Brickl shares data, real-world warning signs, and explains how age-appropriate, research-based prevention curricula can empower…

Read More
college
A One-Year College Alternative: How Pega6 Is Preparing to Train AI-First, Job-Ready Talent
January 19, 2026

The traditional four-year college model is facing growing pressure as rising tuition, shifting labor market demands, and new technological realities expose gaps between education and employment outcomes. Confidence in the traditional college pathway is eroding among parents, students, and employers as rising costs and persistent skills gaps collide with the reality that many new…

Read More
radio
Where Experience Meets the Extreme: John F5VHQ at the World’s Most Isolated Radio Outpost
January 16, 2026

For some operators, Bouvet Island is the final frontier. For John (F5VHQ), it is a challenge that stands apart even after decades of DXpedition experience. A veteran of more than twenty years in the field and Vice President of the Clipperton DX Club, John joins the multinational 3Y0K team with both experience and conviction….

Read More