Articles by author: Scott Sidway
How does an independent retail store survive in the time of Amazon.com? “Be true to your roots and know your strengths,” said Andrew Northrop [contributor page], President of Spokane Hardware Supply. Host Scott Sidway sat down with the Washington-based hardware supply retailer, who has ventured into housing their own retail e-commerce as a way […]
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Adapting the SLR Magic of Anamorphic Filmmaking to the Panasonic Lumix Ecosystem Creates Endless Filmmaking Possibilities
The Panasonic Lumix System revolutionized independent filmmaking through the convergence of a handheld DSLR style body, larger than video camera sensors for a narrow depth of field, and the versatility and utility of interchangeable lenses. By being mirrorless and with the use of adapters, a broad gamut of vintage and modern lenses became available for […]
AV is Bridging the Gap Between the Real World and the Metaverse at Industry Conferences
How is AV helping bridge the gap between the real world and the metaverse? Some of the best examples can be seen in the midst of large-scale trade shows and industry events. For example, ETHDenver, an annual blockchain conference held in Denver, Colorado, hosts more than 20,000 technologists every year to innovate and develop […]
Why Authentic Content Should Be at the Forefront of Your Company’s Marketing Strategy
Media today is the most powerful it’s ever been, and with the introduction of new channels to consume it daily, the consumer can become easily overwhelmed with a plethora of choices. How does your channel stand out? Authentic media might be the clickbait. With the likes of TikTok, YouTube, and streaming services like Spotify, […]
Element Sessions: How Spokane Hardware Supply is Serving Customers in an Amazon World
How does an independent retail store survive in the time of Amazon.com? “Be true to your roots and know your strengths,” said Andrew Northrop [contributor page], President of Spokane Hardware Supply. Host Scott Sidway sat down with the Washington-based hardware supply retailer, who has ventured into housing their own retail e-commerce as a way […]
Making Bright Ideas Work: Project Management is Most Successful When it’s Personal
For all the discussion about process improvement, company culture, and team member morale, you might recall that Sunrise Labs is a medical product development firm. Sunrise Labs was founded to be different, and that’s evident in everything they do down to the way they run their daily operations. Today on Making Bright Ideas Work, […]
Conversations from the Edge: COO Tony Ponzo’s Journey to Service Logic
On this month’s episode of Conversations From The EDGE podcast, with Service Logic, host Scott Sidway sat down with Service Logic’s Tony Ponzo to discuss the twists and turns of his successful career path, including an unexpected injury that changed his trajectory. Ponzo is Chief Operating Officer of Charlotte, North Carolina-based Service Logic, the […]