Skip to content
‹ Back to IndustriesEngineering & Construction

Inspiring the Young Generations to Enter the Skilled Trades Industry

HVAC technicians, plumbers, electricians, welders, and construction managers are only a fraction of the incredibly vital trade careers and skills needed in any advanced society.  As of 2022, however, there has been a skilled trade labor shortage. The National Association of Business Economics concluded that 57% of their Business Conditions Survey respondents stated there…

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Promoted content from Straight Outta Crumpton on MarketScale.

·
Share

Free workspace

Turn your Engineering & Construction expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

HVAC technicians, plumbers, electricians, welders, and construction managers are only a fraction of the incredibly vital trade careers and skills needed in any advanced society. As of 2022, however, there has been a skilled trade labor shortage. The National Association of Business Economics concluded that 57% of their Business Conditions Survey respondents stated there was a shortage of skilled workers in their fourth quarter report, and that 90% of contractors were preparing for a labor shortage. And yet, the demand for these positions to be filled have raised, with demands for concrete masons at 904%, electricians at 130%, plumbers at 129%, and carpenters up to 121%.

How does lack of exposure and misinformation shape how trades are viewed, and how does this affect the career market for the future?

On today’s episode of Straight Outta Crumpton, hosts Greg Crumpton and Gabrielle Bar talk with Paige Knowles, Social Media Manager/Ambassador at Let’s Build Construction Camp and Trades Advocate at KickAss Careers, about inspiring the next generation of skilled trade workers and students.

With her skills and knowledge of trade, Paige Knowles focuses her efforts on trade advocacy and the impact that brings. In this modern age, one of the most influential ways of doing this is through media. Books, TV shows, movies, social media influencers, and even podcasts help reach the younger generation by showing them the importance of the trade industry. This encouragement ignites curiosity and passion for trade careers, which is especially helpful among girls and students who may not have experience with trade in their daily lives.

“I think it’s good to start reaching out to the kids,” Knowles said. “There’s a lot of books going around now that explain how things work, to get kids thinking about that earlier. I think shows would be a great way, because growing up I had Bob the Builder and that’s how I knew that things existed, and that there were skilled trader workers. I think that’s what I’m trying to do, too, with the books. I really want to create some sort of content to reach to the kids to show them more.”

Knowles, Crumpton, and Bar also discuss…

  1. How Knowles was inspired at a young age to learn about trade, her background, and how her parents helped to influence her path.
  2. A sneak peak of Knowles’s new and upcoming children’s book; another book in the “Plumber Paige” series.
  3. The Kickass Careers program, construction camps, and other programs designed to inspire young children and teens about the trade industry.

“It’s really rewarding to see kids wanting to hold tools. Like holding wrenches. That’s pretty exciting for them and for me, because I am making a difference, then,” Knowles said.

Paige Knowles is a young Skilled Trades Advocate, construction management student, business owner, a published author of two children’s books, and social media influencer. Paige attended Lehigh Career and Technical Institute and was president of SkillsUSA for two consecutive years. She’s involved with Let’s Build Construction Camp for Girls and is an ambassador at Kickass Careers and Observer tools.

Straight Outta Crumpton

Part of this channel

Straight Outta Crumpton

Greg Crumpton on why relationships are the foundation of business

Visit the channel

Your experts belong here

Every story in MarketScale Engineering & Construction starts with a company putting its project engineers, superintendents, and estimators on the record. Buyers are already reading this topic. The only question is whose experts they find.

Owners shortlist firms they already trust, and your field leaders become the reason your name is on that list.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Engineering & Construction, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Engineering & Construction: are you visible to AI?

Before they reach out, Engineering & Construction buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Engineering & Construction expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your project engineers, superintendents, and estimators into the articles, video, and social content Engineering & Construction buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Engineering & Construction Insights

Bain Capital's reported $250M minority investment values construction platform Kahua above $1B

Bain Capital's reported $250M minority investment values construction platform Kahua above $1B

Bain Capital's Tech Opportunities fund is putting a reported $250 million into Kahua at a valuation above $1 billion. The deal follows what Kahua says is $100 million in annualized revenue. The bet rests on owner-side program data, with AI features the next sign to watch for hospitals, ports and school builders.

  • 01Kahua is selling AI on the strength of the governed data owners already keep in it. That makes data quality and permissions the place to test any new AI feature it ships.

Oct 1, 2026

Element’s Charlotte lab makes tensile specimens from turbine blade roots

Element’s Charlotte lab makes tensile specimens from turbine blade roots

Element Materials Technology’s Charlotte lab wire-EDMs one-eighth-inch cylinders from the root of a turbine blade and low-stress grinds them into tensile specimens—work value stream manager Daniel Steele says he’s not aware other labs do at this size. The lab, which invested $3.2 million in 2019 according to Aerospace Manufacturing and Design, is adding creep and stress rupture frames under a lease signed in January.

  • 01The extraction know-how has a paper trail: Aerospace Manufacturing and Design reported in March 2019 that Element’s $3.2 million Charlotte investment included EDM plunge machines—and that Charlotte was the first Element lab to install them for extracting cylindrical specimen blanks.
  • 02Deloitte's November 2025 outlook put manufacturing construction spending down 7% year over year by July 2025, so a lab adding floor space and creep frames is growing inside one of the few pockets Deloitte flagged for expansion.

Sep 30, 2026

NMHC survey: 37% raised pricing on projects on hold

NMHC survey: 37% raised pricing on projects on hold

NMHC's September construction survey found 37% of respondents repriced shelved projects upward, versus 17% in June. Starts slowed too: 29% of firms started fewer projects, and a growing share saw labor and material costs outrun inflation.

  • 01Upward repricing of projects held three to six months rose from 17% of survey respondents in June to 37% in September, while downward repricing fell from 38% to 14%.

Sep 28, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Engineering & Construction and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512