Understanding Freight Costs when Shipping Walk-In Coolers and Freezers

With the tightening of truck capacity over the last year, freight rates have followed suit and you have probably seen this in the increased cost of shipping walk-in coolers and freezers. Depending on where you are located the cost of the shipment will vary. It is more expensive to ship to certain areas of the country due to reload availability (how far the truck may need to travel to get another shipment), gas and toll prices, and traffic/difficulty of travel (big cities with heavy traffic and narrow roads make for very difficult). This is also true for the shipment origin as well. For example, it is less expensive to ship out of the Fort Worth, TX facility compared to our Piney Flats, TN facility. This is due to the supply and demand in the areas. The rates KPS Global® is currently seeing in our markets for shipment of our customers walk-in coolers and freezers vary depending on the pickup and delivery locations. Rates have continued to rise with the increase of capacity but have not ticked down with the decrease in capacity.

Lack of Available Drivers Creating Capacity Constraints
According to the American Trucking Associations (ATA), the struggle to recruit new drivers and keep existing drivers is very real. Carriers are raising driver sign-on bonuses, increasing pay, and providing financial support for potential drivers to attend school, but they are still struggling to increase their driver pool to support the growing demand. The first quarter reported a 6% increase to 94% for the annualized turnover rate for larger full truckload carriers of fleets with more than $30 million in annual revenue. This marks a 20% annual increase. Smaller truckload carriers dropped 7% to 73%, but this is still a 7% annual increase. With unemployment below 4%, this points to drivers finding jobs in other fields paying more and getting them home every night.

Load-to-truck ratios represent the number of loads posted for every truck posted on DAT Load Boards. DAT means Delivered at Terminal. DAT Trendlines is an online database for freight and truckload trends including capacity and rates. The load-to-truck ratio is a sensitive, real-time indicator of the balance between spot market demand and capacity. Changes in the ratio often signal impending changes in rates.

Graph showing flatbed truck rations over time

The ratio is an overall national average.  The ratio will be higher in areas like Piney Flats, TN (smaller city / towns) were there is a higher demand over supply compared to places like Fort Worth, TX (larger city / metropolis).  Also, there is seasonal freight across the country that will pull a lot of the supply and drive the demand up.  Seasonal freight traditionally will drive prices up as well.  Examples of Seasonal freight around our facilities include produce, trees & shrubs, among other products.  Along with Seasonal freight, there is also government aid freight/rebuilding (freight to support areas hit by hurricanes and/or national disasters).  This will pull supply and drive up prices.

KPS Global has seen a decrease in the load to truck ratio over the past two months, but this is still the national average.  The Piney Flats, TN location still has a high ratio staying at 100+ to 1 on average.

Graph showing national rates for flatbeds

KPS Global is cognizant of delivery location when evaluating which manufacturing plant to produce walk-in coolers and freezers for our customers to minimize freight.  Contact KPS Globalnow to leverage manufacturing walk-in coolers and freezers from multiple plants across the country.

Read more at kpsglobal.com

Sources:

https://www.logisticsmgmt.com/

https://www.freightwaves.com/news/2018/4/2/2018-is-the-year-of-the-trucking-capacity-crunch

https://www.forbes.com/sites/theyec/2018/02/08/the-four-biggest-freight-transportation-trends-to-watch-for-in-2018/#3e0c2031f16a

https://www.businessinsider.com/trucking-industry-capacity-crisis-just-part-of-the-business-cycle-2018-7

https://www.fleetowner.com/economics/spot-market-remains-hot-more-freight-capacity

https://www.forbes.com/sites/stevebanker/2018/04/30/addressing-the-driver-shortage-by-paying-drivers-for-all-the-work-they-do/#2595ce431f07

Follow us on social media for the latest updates in B2B!

Image

Latest

transportation management
Transportation Management Systems Don’t Compete With Carriers, Brokers, or Shippers — They Align Them
February 10, 2026

Transportation management systems are undergoing a quiet but consequential shift. Once viewed primarily as tools for tracking loads and storing paperwork, modern TMS platforms are increasingly expected to function as the operational backbone of logistics organizations. As freight volumes continue to fluctuate, margins remain tight, and supply chains rely on a growing mix of…

Read More
AI adoption strategy
Five by Five Leadership: Why Purpose, Warmth, and Clarity Matter More Than Ever at Work
February 10, 2026

For the first time in history, workplaces now span five generations, forcing leaders to rethink long-standing assumptions about motivation, communication, and career growth. As Gen Z enters the workforce, they bring expectations shaped by a desire for meaningful work, clear development paths, and work-life balance—rather than traditional, one-size-fits-all career ladders. In an era marked…

Read More
Experiential
Scaling Experiential Learning at Slippery Rock University with Dr. John Rindy
February 9, 2026

Regional public universities are being asked to do more with fewer students, fewer dollars, and less margin for error—making student persistence, timely graduation, and career outcomes central institutional concerns. Under mounting enrollment pressure and a shifting labor market, experiential learning has moved from a “nice to have” to a strategic imperative. Research consistently shows…

Read More
data center workforce
The Next Data Center Bottleneck Isn’t Power or Cooling — It’s People: The Data Center Workforce
February 8, 2026

With the rapid rise of AI workloads, data centers are being built with higher power density, stricter reliability expectations, and cooling technologies that are evolving faster than most teams can adapt. As a result, these facilities aren’t just getting bigger—they’re becoming harder to operate, harder to staff, and far less forgiving when something goes…

Read More