Beyond the Numbers: Managing Crown Jewel Data Within Organizations

An organization’s intellectual property, trade secrets, and any proprietary information that requires protection are considered crown jewel data. Managing this data can be as crucial to the organization as the data itself. Trip Hillman, Director of Cybersecurity Services at Weaver, and Hunter Sundbeck, a Privacy Lead for IT Advisory Services at Weaver, checked in with Beyond the Number’s Tyler Kern to provide insights and strategies for managing essential company data.

“Often, an organization doesn’t know what it has,” Hillman said. “So, for these types of data, this crown jewel data, the key that we’re looking at, the valuable sense of this data, we want to make sure we have a method to protect it.” Companies must create a plan to identify the data and assign the proper security for data access.

Recognizing the need to manage data and robust data management is different. One of the challenges for organizations is properly defining their data into the proper classifications. Sundbeck said companies must identify what those crown jewel data assets are, which are top secret, and what data people can access. “I’ve done a couple of discovery audits where we’re figuring out what exactly you have, what your key processes are, what data feeds those key processes, and how that data is protected.”

Through this discovery process, companies may realize they have hidden or ‘dark’ data they’d forgotten. Some of this data could be critical or not. “There is a point where maybe you’re collecting data you don’t need,” Sundbeck said. Identifying valued data from bad helps companies put security and controls around the right data sets and clean up the rest.

Follow us on social media for the latest updates in B2B!

Image

Latest

team
Turning Crises into Momentum: CG Infinity’s Rapid Response Consulting in Action
January 29, 2026

When operations hit critical pressure points, even the most carefully planned projects can unravel. Late-night deployments, complex integrations, and large-scale data migrations are high-stakes moments where small mistakes can threaten months of work. CG Infinity’s Rapid Response Consulting team steps in when the pressure is highest, stabilizing operations, restoring momentum, and reinforcing mission-critical initiatives—fast. Jason…

Read More
Advocacy in Action: How CG Infinity’s Salesforce Practice Puts Clients at the Center of Delivery
January 29, 2026

In today’s enterprise tech landscape, successful Salesforce implementations hinge less on shiny features and more on how well partners align with the real, day-to-day needs of the business. The firms that stand out are the ones that treat delivery as a shared mission—where strategy, execution, and accountability are woven together from the first conversation…

Read More
AI adoption strategy
Field Service Growth Depends on Leading With People, Not Just Technology
January 29, 2026

Skilled trades are facing accelerating retirements, rising customer expectations, and rapid advances in AI—putting the field service industry at a critical inflection point. Industry estimates suggest millions of frontline roles could go unfilled over the next decade, even as technology promises to automate more tasks than ever before. The stakes are high: decisions made now…

Read More
commercial leadership
Why Hotel Performance Depends on Commercial Leadership Across Sales, Marketing, and Revenue
January 28, 2026

The hospitality industry is in the middle of a structural shift toward commercial leadership. Titles like “commercial leader” and “commercial strategy” have gone from buzzwords to necessities as hotels face tighter margins, rising distribution costs, and increasingly fragmented demand. Post-pandemic recovery, accelerated digital marketing spend, and a surge in new supply have forced owners…

Read More