Unveiling the Power of Co-Created Content with Dennis Yu and Danny Leibrandt

August 9, 2023

 

In a recent video discussion on co-created content, Dennis Yu, CTO of BlitzMetrics and Content Factory, and Danny Leibrandt, Founder of Full Funnels and PegasusUGC, emphasized the power of authenticity in content creation. They highlighted that content feels more genuine and resonates better with the audience when natural and organic rather than staged professionally. Yu and Leibrandt shared insights from their experience, suggesting that casual conversations can be more impactful than those recorded in high-end studios, even when captured on simple devices like an iPhone.

Recent Episodes

View episode

The push toward greener logistics is gaining traction as concerns about environmental sustainability and climate change continue to grow. Traditional diesel-powered vehicles, long the backbone of the freight industry, are increasingly seen as unsustainable. The introduction of zero-emission vehicles like electric and hydrogen trucks is a promising step, but these technologies face significant barriers […]

View episode

In the realm of business, the term ‘innovation’ is often tossed around like a shiny buzzword, suggesting a world of limitless possibilities and creative experimentation. Especially when tackling innovation in B2B, though, whether in the form of new business models, products, services, or partnerships, true innovation requires far more than mere brainstorming and ideation; […]

big banks
View episode

How much damage can big banks do to investors? To hear it from a JPMorgan insider, it’s the hidden stuff that hurts the most. In the latest episode of Untamed Ethos, hosted by Dr. Joshua Wilson, listeners and viewers are privy to an unflinchingly candid discussion with Robert M. Mennella, the author of “Heavily […]