Get Vertical! with Mike McCalley and Ben Millar: Part 2

On the last episode of the 2-part episode, Get Vertical host, Mike McCalley brings back guest Ben Millar, to talk more about his AI content generation tool, Graibox. It is designed for marketing agencies to help them generate content based on keywords, format, and length. The tool uses AI for the heavy lifting to create briefs for writers to follow. Millar also shares some of the well-known problems with AI content generation such as made-up case studies, fake statistics, and promoting competitors. He suggests that adding personal experiences and proofreading can help improve quality and accuracy. Ben Millar explains how AI text generation works by predicting the next word based on the context of previously used words.

Recent Episodes

In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus, a leading consultancy that partners with marketing leaders to adopt and scale AI responsibly and strategically, talks with Nicola Smith, Senior AI Programs Advisor at Southwest Airlines. They explore how enterprises can move beyond tool experimentation to embed AI into…

Beth Sirull, President and CEO of the National Organization on Disability, joins Jason Winningham on PQ: Conversations that Build Equity to share a powerful career journey shaped by a passion for social enterprise, economic equity, and disability inclusion. From her early work in community finance to leading a national nonprofit, Beth reveals how she’s built…

Technological advancement has ushered in an unprecedented era: five generations coexisting in the workforce at once. However, roughly 11,000 Baby Boomers are reaching retirement age every single day, threatening to create a leadership vacuum that could destabilize organizations unprepared for the change. Boomers are retiring rapidly, and Gen X lacks the numbers to replace them….