Get Vertical! with Mike McCalley and Ben Millar: Part 2

On the last episode of the 2-part episode, Get Vertical host, Mike McCalley brings back guest Ben Millar, to talk more about his AI content generation tool, Graibox. It is designed for marketing agencies to help them generate content based on keywords, format, and length. The tool uses AI for the heavy lifting to create briefs for writers to follow. Millar also shares some of the well-known problems with AI content generation such as made-up case studies, fake statistics, and promoting competitors. He suggests that adding personal experiences and proofreading can help improve quality and accuracy. Ben Millar explains how AI text generation works by predicting the next word based on the context of previously used words.

Recent Episodes

As the startup ecosystem continues to evolve, pitch competitions and startup accelerators are shaping the way founders connect with investors and communities. According to the Global Entrepreneurship Monitor data, U.S. entrepreneurial activity climbed to a record 19% in 2024—the highest level ever reported—highlighting just how fertile the ground is for platforms like CodeLaunch. This…

The U.S. Bureau of Labor Statistics projects that employment of accountants and auditors will grow by about 5 percent between 2024 and 2034. That growth is fueled by a combination of factors: companies facing increasingly complex regulatory requirements, an expanding economy that requires financial oversight at every level, and ongoing retirements and career shifts that…

In the noisy world of B2B marketing, it’s easy for strategies to come and go like passing trends. Yet one approach—account-based marketing—continues to prove it’s more than just a buzzword. Marketers who’ve leaned into ABM often describe it as transformative, reshaping how sales and marketing teams align around their most important customers. And the results…