Skip to content
‹ Back to IndustriesEngineering & Construction

How Digital Content Will Change Tradeskills Training

Greg Crumpton lives by a simple mantra: Relationships drive business. Each week on Straight Outta Crumpton, Crumpton dives into the lost art of networking and speaks with the biggest influencers in business services to learn how they build, nurture and value their professional relationships.   When it comes to knowledge about the HVAC industry, Garry McCreadie from…

This story was produced through MarketScale. See how Engineering & Construction teams put it to work with Partner & Channel Enablement.

Promoted content from Straight Outta Crumpton on MarketScale.

·
Share

Free workspace

Turn your Engineering & Construction expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Greg Crumpton lives by a simple mantra: Relationships drive business. Each week on Straight Outta Crumpton, Crumpton dives into the lost art of networking and speaks with the biggest influencers in business services to learn how they build, nurture and value their professional relationships.

When it comes to knowledge about the HVAC industry, Garry McCreadie from “HVAC Know It All” is an expert on learning and sharing information about the trade. Greg Crumpton welcomed McCreadie on Straight Outta Crumpton for an insightful conversation about where what’s happening in HVAC and what trends are affecting the future of HVAC.

“If I get a service call to a building I’ve never been to before it’s like Christmas day. It’s not just air conditioning. It’s refrigeration, server rooms, rooftop work, boilers, and burners. That’s what I enjoy most, the variety.” – Garry McCreadie

McCreadie started in the trade right out of high school and has worked in HVAC for twenty-two years. Five years ago, his passion for learning about the trade and sharing his knowledge led him to start a Facebook blog about HVAC. Now, that effort has become a blog, podcast, website, app, and Youtube channel called “HVAC Know It All” that goes into detail about simple and complex issues in HVAC.

In an industry that relies on bringing young people into the trade for training and education, McCreadie knows that technology is constantly changing and people in the trade need to keep up with new or innovative ways of doing things. “With everything I do online, I try to make the trade look appealing to the younger generation,” McCreadie said, noting that data and information have made specialized trade knowledge more widely available.

For McCreadie, the idea of working on new equipment or systems is where he’s most enthusiastic. “If I get a service call to a building I’ve never been to before it’s like Christmas day,” he said. “It’s not just air conditioning. It’s refrigeration, server rooms, rooftop work, boilers, and burners. That’s what I enjoy most, the variety.” From building trust with customers to disseminating knowledge, McCreadie knows his stuff.

Make Sure to Follow Along for More Episodes of Straight Outta Crumpton!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Straight Outta Crumpton

Part of this channel

Straight Outta Crumpton

Greg Crumpton on why relationships are the foundation of business

Visit the channel

Your experts belong here

Every story in MarketScale Engineering & Construction starts with a company putting its project engineers, superintendents, and estimators on the record. Buyers are already reading this topic. The only question is whose experts they find.

Owners shortlist firms they already trust, and your field leaders become the reason your name is on that list.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Engineering & Construction, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Engineering & Construction: are you visible to AI?

Before they reach out, Engineering & Construction buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Engineering & Construction expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your project engineers, superintendents, and estimators into the articles, video, and social content Engineering & Construction buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Engineering & Construction Insights

Bain Capital's reported $250M minority investment values construction platform Kahua above $1B

Bain Capital's reported $250M minority investment values construction platform Kahua above $1B

Bain Capital's Tech Opportunities fund is putting a reported $250 million into Kahua at a valuation above $1 billion. The deal follows what Kahua says is $100 million in annualized revenue. The bet rests on owner-side program data, with AI features the next sign to watch for hospitals, ports and school builders.

  • 01Kahua is selling AI on the strength of the governed data owners already keep in it. That makes data quality and permissions the place to test any new AI feature it ships.

Oct 1, 2026

Element’s Charlotte lab makes tensile specimens from turbine blade roots

Element’s Charlotte lab makes tensile specimens from turbine blade roots

Element Materials Technology’s Charlotte lab wire-EDMs one-eighth-inch cylinders from the root of a turbine blade and low-stress grinds them into tensile specimens—work value stream manager Daniel Steele says he’s not aware other labs do at this size. The lab, which invested $3.2 million in 2019 according to Aerospace Manufacturing and Design, is adding creep and stress rupture frames under a lease signed in January.

  • 01The extraction know-how has a paper trail: Aerospace Manufacturing and Design reported in March 2019 that Element’s $3.2 million Charlotte investment included EDM plunge machines—and that Charlotte was the first Element lab to install them for extracting cylindrical specimen blanks.
  • 02Deloitte's November 2025 outlook put manufacturing construction spending down 7% year over year by July 2025, so a lab adding floor space and creep frames is growing inside one of the few pockets Deloitte flagged for expansion.

Sep 30, 2026

NMHC survey: 37% raised pricing on projects on hold

NMHC survey: 37% raised pricing on projects on hold

NMHC's September construction survey found 37% of respondents repriced shelved projects upward, versus 17% in June. Starts slowed too: 29% of firms started fewer projects, and a growing share saw labor and material costs outrun inflation.

  • 01Upward repricing of projects held three to six months rose from 17% of survey respondents in June to 37% in September, while downward repricing fell from 38% to 14%.

Sep 28, 2026

Explore More Engineering & Construction Insights

Read more expert perspectives from across Engineering & Construction.

Browse Engineering & Construction Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Engineering & Construction and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512