Marketing Like March Madness
Over three weekends every March, America catches a fever. March Madness is back, in full swing, and if the latest ratings are any indicator, fans are watching college basketball like never before. As marketing and sales professionals is there anything that we can learn from marketing like March Madness?
Are you taking full advantage of the potential companies’ customers, fans, prospects, and passionate evangelists they could bring to your brand?
Is there fantastic content waiting for creation beyond what a small marketing department can produce?
Article written by James Kent
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