Skip to content
‹ Back to IndustriesHealthcare

Private Health Insurers Must Evaluate Public Health Data

Is it in health insurance providers’ best interest to continue offering free COVID-19 test kits after it’s no longer mandated? Clearsurance.com health insurance expert, Melanie Musson, explores the need for data, evaluation, and making the best decision based on facts. COVID-19 Public Health Emergency In April 2022, the COVID-19 Public Health Emergency (PHE) was extended…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

·
Share

Free workspace

Turn your Healthcare expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Is it in health insurance providers’ best interest to continue offering free COVID-19 test kits after it’s no longer mandated? Clearsurance.com health insurance expert, Melanie Musson, explores the need for data, evaluation, and making the best decision based on facts.

COVID-19 Public Health Emergency

In April 2022, the COVID-19 Public Health Emergency (PHE) was extended for 90 days, which expires around mid-July.

Georgetown University Health Policy Institute shared that the Biden administration has previously advised that they will give 60 days’ notice before the PHE expires. So, since there hasn’t been a notification, it’s expected that the administration will extend the PHE.

In January of 2022, the Health and Human Services Department announced that the Biden-Harris administration requires health insurance providers to cover the cost of at-home COVID-19 testing kits.

Even though it appears that health insurance providers will continue to be required to cover certain COVID-19 services like free testing kits in the short term, in the long term, the Public Health Emergency will end. So, insurance providers must weigh the benefits of continuing previously mandated coverages.

The Value of Data

Health insurance providers need to start collecting data now, so they have time to collect information and evaluate results. There are several factors that they should consider when developing a post-emergency plan of action.

First, they should consider the results of frequent testing. For example, if individuals test frequently, will they be more likely to quarantine following a positive test result than if they simply felt ill?

Second, providers should seek to prove whether frequent testing is proven to result in lower community spread and hospitalization rates? Since hospitalizations are so expensive, insurers could save a lot of money avoiding paying hospital claims. It would take a lot of testing kits covered at 100% to equal the cost of one hospitalization.

Third, insurers should seek to discover if the policy-holder response to suspected COVID-19 changes if testing kits are covered like other medical tests or are covered 100%. For example, it’s possible that if someone suspects they have COVID-19, they may be willing to pay a copayment for a testing kit but would be less likely to pick up a test if they don’t have symptoms.

Also, providers should consider whether upfront coverage is more effective than COVID-19 testing reimbursement is more effective than

Policyholder Response Should Influence Decisions

Some policyholders may take advantage of free testing and obtain tests for fun. Sometimes when they test, they may have a positive result that they wouldn’t have caught so early, which may help them avoid interacting with others and spreading COVID-19. But providers need to evaluate data to determine if this is conjecture or supported by facts.

The bottom line should be to discover if free testing decreases community spread and if it’s superior to partially covered tests regarding the outcome.

COVID-19 is here to stay, and if insurance providers determine the best way to handle testing, they can form the best policies, help save lives, and give policyholders the lowest premiums possible while maintaining solvency.

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Healthcare, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Healthcare Insights

Medicus report projects 24% more surgery center cases and 2027 anesthesiology, GI shortages

Medicus report projects 24% more surgery center cases and 2027 anesthesiology, GI shortages

Ambulatory surgery center volumes are projected to rise 24% over the next decade, with anesthesiology and gastroenterology shortages projected for 2027. That puts potential staffing constraints early in the growth period, so operators planning coverage may find the nearer 2027 date sets the pace.

  • 01A 24% ten-year forecast and a 9% forecast for 2023 to 2028 measure different windows; check the time frame and start year before putting either in a budget.
  • 02With about nine in ten ASCs at least partly physician-owned, a staffing gap could hit physician owners directly as clinicians and investors.

Oct 30, 2026

TheraPanacea's CEO says software, not hardware, will scale radiotherapy

TheraPanacea's CEO says software, not hardware, will scale radiotherapy

TheraPanacea CEO Nikos Paragios said at ASTRO 2026 in Boston that vendor-agnostic AI software like ART-Plan can raise radiotherapy throughput on existing machines. A February 2025 Lancet Oncology study puts the global linac shortfall at 30%, with 36 of 181 countries owning no linac, limiting how far software alone can go.

  • 01A February 2025 Lancet Oncology study found a global median Linac Shortage Index of 130, a 30% capacity shortfall, and 36 of 181 countries with no linac at all.
  • 02Bundled adaptive systems already exist: Varian’s Ethos won FDA clearance in February 2020 and RaySearch demoed automated replanning at ASTRO, but buyers still need to validate acceptability and sign-off workflows.

Oct 29, 2026

Berg Insight expects 160 million home medical monitors in care programs by 2030

Berg Insight expects 160 million home medical monitors in care programs by 2030

Prescribed connected home medical monitors are forecast to grow from 92.7 million in 2025 to 159.7 million by 2030. Fastest growth is in diabetes, remote ECG and medication compliance, spread across many suppliers. Berg and IoT Business News argue value depends on integrating data into workflows.

  • 01159.7 million prescribed home medical monitors expected by 2030, growing at 11.5 percent annually from 92.7 million in 2025.
  • 02Sleep therapy is the largest connected segment, followed by diabetes with 19.5 million connections at end of 2025, with fastest future growth in diabetes, remote ECG and medication compliance monitoring.
  • 03Clinical value increasingly depends on integrating data across devices into workflows: vendors combine hardware, software, analytics and interoperability with existing healthcare systems.

Oct 26, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512