In the world of B2B software, the most valuable product insights often come from the most unexpected places. While traditional feedback channels like surveys and support tickets have their place, today’s most successful companies are discovering gold mines of product intelligence in Reddit threads, LinkedIn posts, and user-created workarounds shared across the internet. This isn’t…
In the world of B2B software, the most valuable product insights often come from the most unexpected places. While traditional feedback channels like surveys and support tickets have their place, today’s most successful companies are discovering gold mines of product intelligence in Reddit threads, LinkedIn posts, and user-created workarounds shared across the internet. This isn’t…

From Zero to 460% Engagement: 6 UGC Campaigns That Broke All the Rules
Picture this: You spend months crafting the perfect marketing campaign. Professional photographers, expensive equipment, polished copy. You launch it and… crickets. Meanwhile, your competitor posts a simple challenge asking customers to share their stories, and suddenly they’re swimming in engagement, leads, and brand loyalty. Sound familiar? You’re not alone. The biggest mistake brands make with…

A Gentle Reflection on Love, Loss, and Faith After the Texas Floods
In this deeply personal and heartfelt special episode of Grand Dads, host Tad Druart reflects on the profound difference between having difficulties with faith and experiencing true doubt. Speaking directly from a place of sorrow and contemplation, Druart shares his thoughts in the wake of a tragic flood that took the lives of many—including two…

The Critical Impact of Indoor Air Quality on Long-Term Care Facility Health
Indoor air quality represents one of the most significant yet often overlooked factors affecting the health and wellbeing of residents in long-term care facilities. With vulnerable populations spending the majority of their time indoors, the air they breathe directly influences their quality of life, health outcomes, and overall comfort. Industry experts emphasize that poor indoor…

The Hidden Threat in Every Breath: How Air Pollution Silently Steals Our Memories
Every day, we take approximately 20,000 breaths. Most of us think about air quality in terms of our lungs and heart—but what if the greatest danger lurks somewhere entirely unexpected? What if the microscopic particles we inhale are quietly infiltrating our brains, setting the stage for cognitive decline and dementia decades before symptoms appear? …
Experts Talk
Experts Talk
Supply Chain Leaders Must Abandon Outdated Routing and Embrace Last Mile Optimization Through Modeling and AI
As geopolitical tensions disrupt global shipping and tariffs create fresh uncertainty in international trade, companies are being forced to reexamine their most vulnerable supply chain segment—the last mile . While upstream operations get the spotlight during crises, the final leg of delivery remains a persistent blind spot. That oversight has consequences: empty trucks, fragmented delivery…
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Podcast Episodes
From Innovation-Driven Teams to Standout Storytelling, Protecting Creatives is a Business Strategy
As AI and digital tools expand the boundaries of production, one thing remains unwavering: human creativity is indispensable. And today, that creativity is under pressure—in fact, last year, as many as 70% of professionals working in the media, marketing, and creative industries reported experiencing burnout. In this moment, supporting the people behind the work…
Reflection and What’s Ahead: How Applied Digital Built the AI Factories of Tomorrow
As AI adoption accelerates at an unprecedented pace—ChatGPT alone sees 2.5 billion daily prompts just two and a half years after launch—digital infrastructure is racing to keep up. At the center of this transformation are purpose-built data centers, evolving from air-cooled Bitcoin facilities to liquid-cooled “AI factories” designed to power the next generation of…
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…
The Measured Mindset: How Mentorship, Curiosity, and Listening Drive Professional Advancement and Growth
Not every path into analytics starts with code and spreadsheets. For some, it begins with curiosity, adaptability, mentorship, and a willingness to learn something entirely new. That’s the case for Mayank Malviya, whose journey from a humanities education in India to a career in U.S.-based market research reveals how initiative and mentorship can accelerate…
Medical school taught Dr. Robert Lufkin the conventional wisdom of the healthcare system, but his experiences and research exposed deeper issues at play. In this episode of Healthcare Rethink, hosted by Brian Urban, the spotlight shines on Dr. Robert Lufkin, MD, the author of Lies I Taught in Medical School. The conversation centers around…