In an era when AI-driven search experiences are reshaping how customers discover brands, marketing leaders are navigating a confusing landscape of new acronyms, shifting behaviors, and bold industry predictions. Despite widespread claims that “SEO is dead,” the data tells a different story: organic search traffic has continued to grow even as platforms like ChatGPT, Gemini,…
In an era when AI-driven search experiences are reshaping how customers discover brands, marketing leaders are navigating a confusing landscape of new acronyms, shifting behaviors, and bold industry predictions. Despite widespread claims that “SEO is dead,” the data tells a different story: organic search traffic has continued to grow even as platforms like ChatGPT, Gemini,…
Turning Corporate Discipline into Startup Momentum: The New Blueprint for Modern Marketing Leadership
As the business landscape grows faster and more unpredictable, marketing leaders who can balance the discipline of big-company strategy with the scrappiness of startups are redefining what modern leadership looks like. Brian Fravel’s journey from global tech giant Intel to high-growth SaaS and cybersecurity companies highlights how adaptability, curiosity, and hands-on execution drive success across…
Allowing Purpose to Lead: Adrienne Mageors on Building a Career Grounded in Inclusion and Community Impact
Sometimes, purpose finds you when you least expect it. For Adrienne Mageors, it came in the form of a question she couldn’t ignore—one that pulled her out of corporate marketing and into a life of service and inclusion. What began as a career pivot became something bigger: a mission to build spaces where every…
The New Playbook for College ROI: Podium Education’s Scalable Model for Real-World Learning
The debate around the return on investment (ROI) of a four-year degree has reached a fever pitch. As tuition costs rise and employers question the value of traditional credentials, higher education leaders are rethinking how to make college more career-relevant. Experiential learning—work-based and project-based education embedded within curricula—is emerging as one of the most promising…
Heating Up the HVAC Industry: Closing the Gaps in Mentorship, Training, and Trust with Joshua Griffin
A rapidly changing HVAC industry is being shaped by refrigerant shortages, a deepening labor gap, and shifting expectations from homeowners. With refrigerant regulations evolving and long-trusted standards like R410A being phased out, contractors and technicians are navigating not only technical complexity, but also a growing need to rebuild trust and transparency with customers. The…
Experts Talk
Experts Talk
Big-Brand Marketing, SMB Scale: Start with Strategy, Build on Trust and Measure What Matters
Small and medium businesses (SMBs) are facing a defining paradox in today’s digital marketplace. Access to powerful marketing technologies — from automation and CRM platforms to AI-driven analytics — has never been greater, yet cutting through the noise has never been harder. According to Salesforce’s Digital Marketing Guide for SMBs, even as these tools…
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Podcast Episodes
Redefining Talent Solutions in the AI Era: Soft Skills, Purpose, and Flexibility at the Center of Career Growth
As careers become less linear and more purpose-driven, workers are increasingly drawn to environments that value adaptability, culture fit, and soft skills for career growth. These capabilities are proving just as critical as technical expertise, especially as AI, remote work, and flexible paths reshape the labor market. According to McKinsey, 70 percent of workers…
From Caregiver to Changemaker: How Purpose and Community Create Lasting Impact
Resilience isn’t just about enduring challenges — it’s about leading with compassion, patience, and faith, even when the path feels uncertain. It’s a quality embodied by every caregiver, whose daily acts of care and commitment reflect the essence of true leadership — helping others grow stronger through empathy, service, and understanding. In this episode…
How The Gentlemen’s Circle Is Redefining Resilient Leadership Through Accountability, Service, and Connection
On this episode of the Through the Storm podcast, Dr. Travis Hearne once again talks to CEO, leadership educator, speaker, fitness professional and retired Marine, Marc Rodriguez, a man whose career embodies resilient leadership. Rodriguez, who first appeared on the show to share his journey from the Marine Corps to a CEO, returns to…
How Luxury Resale Became Big Business: Inside Fashionphile’s Playbook
Luxury retail is in the midst of a reinvention. Circular fashion has moved from trend to transformation, reshaping how consumers perceive value, ownership, and access. According to the 2025 BCG × Vestiaire Collective Resale Report, the secondhand fashion and luxury market now totals $210 to $220 billion globally and is projected to reach $320…
Medical school taught Dr. Robert Lufkin the conventional wisdom of the healthcare system, but his experiences and research exposed deeper issues at play. In this episode of Healthcare Rethink, hosted by Brian Urban, the spotlight shines on Dr. Robert Lufkin, MD, the author of Lies I Taught in Medical School. The conversation centers around…