The global supply chain is once again at a crossroads, with shifting trade policies, geopolitical tensions, and economic fluctuations shaping the way goods move across the world. The looming threat of new trade tariffs on imports from Asia, combined with fluctuating shipping rates, is creating a challenging landscape for logistics professionals. With businesses re-evaluating…
The global supply chain is once again at a crossroads, with shifting trade policies, geopolitical tensions, and economic fluctuations shaping the way goods move across the world. The looming threat of new trade tariffs on imports from Asia, combined with fluctuating shipping rates, is creating a challenging landscape for logistics professionals. With businesses re-evaluating…

From Control to Community: Why Big Brands Struggle with UGC
In this episode of UGC for B2B, host Alice Iversen sits down with Bridget Benedetti, a former MarketScale client turned Digital Media Strategist, to discuss the massive shift from traditional marketing to an authentic, user-generated approach. Bridget shares her firsthand experience of watching MarketScale evolve from a content provider into a full-fledged UGC-driven powerhouse—one…

AI and The Future of Video Storytelling
In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus, sits down with Piyush Saggi, co-founder and CEO of Parmonic, to discuss AI’s impact on video storytelling. They explore AI’s role in video transformation, storytelling challenges, and how brands can balance automation with authenticity. Topics Covered * The Rise of…

The Right Content Strategy for Businesses: Why the Focus Should be on Data-Driven, Relevant Content
Business leaders navigate an overwhelming amount of marketing trends, insights, and data daily, often struggling to determine what truly builds trust and engagement. While many brands focus on educational content, research suggests that buyers are more likely to engage with content that offers industry insights, expert perspectives, and authenticity. Trust has become a key…

The Rise of AI Agents: How Businesses Can Leverage Intelligent Automation
AI is no longer a distant concept—it’s transforming the way businesses operate right now. With businesses increasingly integrating AI to streamline operations and enhance efficiency, the demand for intelligent automation is at an all-time high. Yet, many organizations struggle to integrate AI efficiently, facing a significant skills gap. What if AI could be deployed…
Experts Talk
Experts Talk
Moving Beyond Just Weathering the Storms: Enhancing Grid Reliability and Resilience
With climate change driving more frequent and severe weather events, the strain on our electric grids has never been greater. In 2023 alone, severe storms, heat waves, and winter freezes left millions without power, costing billions in economic damage and putting lives at risk. And in 2022, an average American experienced 16% more grid…
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Podcast Episodes
Interview with Robin Goldsmith
At ViVE 2025, Panda Health’s Jason Taylor and Verizon Healthcare’s Robin Goldsmith dive into the future of AI in healthcare, exploring how ambient technology is revolutionizing workflows for clinicians and improving patient experiences. A dynamic conversation not to be missed!
Broadband State of the Union: Urban Innovation and Rural Challenges
In the latest episode of Amphenol Broadband Solutions’ Wavelengths podcast, host Daniel Litwin sat down with Tyler Cooper, Editor-in-Chief at BroadbandNow Research, for a deep dive into the current landscape of broadband deployment and access across the United States. With 2025 underway, the conversation tackled key trends shaping the broadband industry, including the contrast…
Early Education in Skilled Trades Opens Doors to Solving Workforce Shortages
The need for skilled trades professionals is growing rapidly, with workforce shortages becoming a critical concern across various industries. To bridge this gap, early education in skilled trades and strong partnerships are making these careers more accessible, starting with hands-on experiences in schools. Studies show that early education and direct involvement with trades can…
Private Equity and Venture Capital Are Transforming Healthcare – But at What Cost?
Private equity and venture capital have been reshaping the healthcare landscape, with $47 billion in related deals recorded from 2019 to 2023. These investments promise innovation and growth in AI, diagnostics, and healthcare delivery. However, they also raise critical questions about aligning profit-driven goals with the mission to improve patient care and system efficiency….
At ISE 2024, the annual highlight for professionals in the smart technology and AV integration fields, SMART Technologies made a significant impact with its cutting-edge smart boards. This year’s event showcased a range of new products and technologies poised to redefine industry standards. This wrap-up video from ISE 2024 highlights SMART Technologies’ latest innovations,…