Design Conversations
MarketScale has been following infulential members of the AEC community through our Faces of Design series, chronicalling architects, designers, and influencers who set an example of excellence. For our final episode of season 1, we profiled Eric Edelson, the CEO of Fireclay Tile, who took a dying company during the 2008 recession and breathed…
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AEC
Faces of Design: Designing Your Future With Sarah Kuchar
Sarah Kuchar joined hosts Daniel Litwin and Bryce Stuckenschneider for a podcast interview to accompany the latest installment of MarketScale’s Faces of Design series. What followed was an in-depth interview about the challenges of striking out on your own to start your own business and the risks and rewards that come with that. “I saw myself…
AEC
Faces of Design: Design Conversations with Bob Borson
Our faces of design are more than just faces. They’re voices too. Bob Borson, Principal at Malone Maxwell Borson Architects, used his voice to unveil the behind-the-scenes world of AEC to anyone who was interested; turns out that was hundreds of thousands of people a month. Borson’s blog, Life of an Architect, became one…
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Reflection and What’s Ahead: How Applied Digital Built the AI Factories of Tomorrow
As AI adoption accelerates at an unprecedented pace—ChatGPT alone sees 2.5 billion daily prompts just two and a half years after launch—digital infrastructure is racing to keep up. At the center of this transformation are purpose-built data centers, evolving from air-cooled Bitcoin facilities to liquid-cooled “AI factories” designed to power the next generation of…
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…
Building a Future-Ready Workforce: With Traditional Training Models Failing, It’s Time for Employers and Educators to Build Solutions Together
In an era where the average job tenure in the U.S. hovers under four years and industries are evolving faster than academic curricula can keep up, the need for a new approach to workforce development has never been more urgent. Companies like Amazon and McDonald’s are responding by investing in “education as a benefit”…
Learning Out Loud with Belief, Courage, and the Power of Yes
In a world where workplace disengagement is on the rise, with global employee engagement falling to just 21% in 2024, leaders and teams are increasingly seeking meaning, connection, and growth in their work. Amid this shift, professionals are asking deeper questions about purpose and fulfillment, both individually and collectively. That’s exactly where Paul Plamondon’s…