Applying Merrill’s First Principles of Instruction with Max H. Cropper: Quicksilver

 

 

Training design and delivery is often relegated to a top performer who’s good with PowerPoint. From a cost savings perspective, this is an effective approach and many organizations have made do with pseudo-training designers. But, how is quality of learning affected if the training designer isn’t familiar with the scientific evidence on how people learn and the best ways to teach them?

On today’s video episode of Quicksilver: A Behind the Scenes Look at The eLearning Alchemist Podcast host Clint Clarkson and guest Max H. Cropper, Ph. D discuss M. David Merrill’s First Principles of Instruction

  1. Problem-Centered Principle
  2. Activation Principle
  3. Demonstration Principle
  4. Application Principle
  5. Integration Principle

Collectively, these principles create one of the most effective instructional system design models for corporate learning. The principles put a high-emphasis on designing learning to get to the “doing” instead of having learners passively absorb knowledge.

“Really good instruction should be based on real-world tasks and real-world scenarios,” Max said. “Ultimately, it’s identifying within our situation, what is the best way to role out the demonstration, application, and integration of real-world tasks.”

Convincing businesses that training requires a stronger skill set than most subject matter expert can be challenging. However, we don’t need to look far to find some of the common instructional mistakes that The First Principles of Instruction aim to avoid:

  1. The Fire Hose – where learners are blasted with content without instructional interaction
  2. The Missing Link – where skills are described, but actual demonstration doesn’t take place
  3. The Remember What I Told You – where only surface or “remember-level” quizzing takes place without practice opportunities.
  4. And, more…

Max said, “By guiding people directly into demonstrations and application, you’ve got them hooked… People talk about learning engagement [but] it’s the real-world tasks that achieve engagement. If you pick the right tasks, the right scenarios, the right problems – the most important ones – then immediately you have engagement.”

Intuitively, we know that we learn better by doing, yet so much of today’s training still focuses on lecture, worksheets, and PowerPoint presentations. Organizations everywhere should be looking to their learning teams to apply The First Principle of Instruction and shift towards problem-centered learning.

Listen to Previous Episodes of The eLearning Alchemist!

Follow us on social media for the latest updates in B2B!

Image

Latest

filmmaking
Lights, Camera, Authenticity: Why Trusting Your Voice Is the Most Radical Move in Film Today
February 3, 2026

The entertainment industry is at a crossroads, where questions of access, authorship, and technological disruption are reshaping who gets to tell stories—and how those stories get made. From the rise of AI-assisted tools to ongoing conversations about representation and gatekeeping, filmmaking today is as much about identity and equity as it is about craft….

Read More
AI in energy
May the Agentforce Be With You: AI in Energy Services
February 3, 2026

Generative AI has moved past being a shiny demo and into the messy reality of enterprise operations—where data lives in different systems, customers expect instant answers, and security teams (rightfully) say “prove it.” In energy services specifically, even small efficiency gains matter: many retail energy providers operate on thin margins, and operational blind spots—billing…

Read More
Energy billing
Nightmare on Revenue Street: Energy Billing Edition
February 3, 2026

Energy billing is one of those things most people only think about when something goes wrong—an unusually high charge, a missing bill, a surprise shutoff notice, or a rate plan that suddenly doesn’t make sense. With smart meters, more complex pricing options, and different rules in regulated vs. deregulated markets, even a small breakdown…

Read More
career coaching
Work-Based Learning & Career Coaching with Strada Education: Closing the Gap Between Education and Opportunity
February 2, 2026

As higher education faces mounting pressure to demonstrate clear career outcomes, institutions are rethinking how learning connects to work and the role of career coaching in that process. Employers continue to report skills gaps, students are questioning the return on investment of a degree, and states are demanding stronger alignment between postsecondary education and…

Read More