Skip to content
MarketScale
‹ Back to IndustriesEducation Technology

Applying Merrill’s First Principles of Instruction with Max H. Cropper: Quicksilver

Training design and delivery is often relegated to a top performer who’s good with PowerPoint. From a cost savings perspective, this is an effective approach and many organizations have made do with pseudo-training designers. But, how is quality of learning affected if the training designer isn’t familiar with the scientific evidence on how…

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Share

Get featured

Want to get featured in MarketScale Education Technology?

Create a free MarketScale workspace and get your company's expertise featured across our Education Technology coverage. No credit card, no demo required.

Start free

Training design and delivery is often relegated to a top performer who’s good with PowerPoint. From a cost savings perspective, this is an effective approach and many organizations have made do with pseudo-training designers. But, how is quality of learning affected if the training designer isn’t familiar with the scientific evidence on how people learn and the best ways to teach them?

On today’s video episode of Quicksilver: A Behind the Scenes Look at The eLearning Alchemist Podcast host Clint Clarkson and guest Max H. Cropper, Ph. D discuss M. David Merrill’s First Principles of Instruction

  1. Problem-Centered Principle
  2. Activation Principle
  3. Demonstration Principle
  4. Application Principle
  5. Integration Principle

Collectively, these principles create one of the most effective instructional system design models for corporate learning. The principles put a high-emphasis on designing learning to get to the “doing” instead of having learners passively absorb knowledge.

“Really good instruction should be based on real-world tasks and real-world scenarios,” Max said. “Ultimately, it’s identifying within our situation, what is the best way to role out the demonstration, application, and integration of real-world tasks.”

Convincing businesses that training requires a stronger skill set than most subject matter expert can be challenging. However, we don’t need to look far to find some of the common instructional mistakes that The First Principles of Instruction aim to avoid:

  1. The Fire Hose – where learners are blasted with content without instructional interaction
  2. The Missing Link – where skills are described, but actual demonstration doesn’t take place
  3. The Remember What I Told You – where only surface or “remember-level” quizzing takes place without practice opportunities.
  4. And, more…

Max said, “By guiding people directly into demonstrations and application, you’ve got them hooked… People talk about learning engagement [but] it’s the real-world tasks that achieve engagement. If you pick the right tasks, the right scenarios, the right problems – the most important ones – then immediately you have engagement.”

Intuitively, we know that we learn better by doing, yet so much of today’s training still focuses on lecture, worksheets, and PowerPoint presentations. Organizations everywhere should be looking to their learning teams to apply The First Principle of Instruction and shift towards problem-centered learning.

Listen to Previous Episodes of The eLearning Alchemist!

Your experts belong here

Every story in MarketScale Education Technology starts with a company putting its implementation leads, instructional designers, and district partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Education Technology Insights

Get new expert content in your inbox.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Education Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your implementation leads, instructional designers, and district partners into the articles, video, and social content Education Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Education Technology Insights

Work Generated Learning with Andrew Salmon of Intangled Learning

Work Generated Learning with Andrew Salmon of Intangled Learning

Andrew Salmon of Intangled Learning explores how learning can be generated through work experience. This approach integrates practical workplace skills with educational growth. Technologies in education are evolving to support this type of learning environment.

  • 01Workplaces can serve as a powerful arena for learning new skills.
  • 02Education technology is advancing to better integrate on-the-job learning with formal education.
  • 03Integrating learning with work helps bridge the gap between theoretical knowledge and practical application.

Aug 7, 2026

DisruptED in the D: How Michigan Central is Changing the Landscape of Detroit with Beth Kmetz-Armitage

DisruptED in the D: How Michigan Central is Changing the Landscape of Detroit with Beth Kmetz-Armitage

The article discusses how Michigan Central is transforming the landscape of Detroit, with insights from Beth Kmetz-Armitage. The project aims to revitalize the area through innovative education-technology initiatives. Ron Stefanski covers the impact of these changes on the local community.

  • 01Michigan Central is revitalizing Detroit.
  • 02Education-technology plays a key role in the transformation.
  • 03Beth Kmetz-Armitage shares insights on the project.

Jul 15, 2026

Higher Ed's Seed Round: How Universities Decide Which Programs to Build

Higher Ed's Seed Round: How Universities Decide Which Programs to Build

The decision-making process for universities when choosing which online programs to develop and fund involves strategic considerations. These decisions are influenced by factors such as demand, resources, and institutional goals. Administrators need to weigh these elements to ensure successful and sustainable online education offerings.

  • 01Universities consider demand and resources in online program planning.
  • 02Institutional goals influence the choice of programs to fund.
  • 03Strategic decision-making is crucial for successful online education.

Jun 30, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512