Skip to content
‹ Back to IndustriesEducation Technology

How do Americans Define Success?

Michael B. Horn, Diane Tavenner, and Todd Rose discuss how Americans are redefining success beyond traditional markers like college degrees and white-collar jobs. A Populace study shows that people increasingly prioritize community, financial security, and meaningful work over higher education credentials. This shift has significant implications for K-12 education policy and how schools prepare students for the future.

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Promoted content from The Future of Education with Michael Horn on MarketScale.

By Michael B. Horn · Defining Success in AmericaDiane TavennerK-12 EducationMichael B. Horn
Share

Key takeaways

01

A Populace study found Americans are shifting away from viewing a college diploma as a primary marker of success.

02

Community belonging, financial security, and meaningful work are emerging as top components of how Americans define success.

03

The evolving definition of success challenges K-12 and higher education systems to realign their goals with what individuals and society actually value.

Free workspace

Turn your Education Technology expertise into content.

Record interviews, organize footage, and write with AI in a free MarketScale workspace. Qualifying companies also get one professional video edit a month. No credit card.

Start free

How do Americans define success? That's a loaded question, and one guaranteed to illicit multiple answers depending on who answers it and under what context.

Recently, the traditional view of success, often interlinked with higher education and subsequent white-collar employment, has been scrutinized. A growing discourse suggests that success might have a more nuanced definition, encompassing more than just academic and financial achievements. This re-evaluation seems to be a timely response to the evolving societal and economic dynamics, where the "college for all" ideology has shown cracks, and alternative pathways to success have emerged. The stakes are high, as this conversation could reshape educational policies, societal norms, and individual aspirations.

Success might have a more nuanced definition, encompassing more than just academic and financial achievements.

So, how do Americans define success today, and how does this definition influence how we approach education? Does the conventional pathway through higher education still hold the same allure, or are Americans leaning towards a broader, more individualized interpretation of success?

The Future of Education: Class Disrupted, hosted by Michael B. Horn and Diane Tavenner, explores these critical questions in a recent episode featuring Todd Rose, Co-Founder & CEO of Populace. The discussion delves into how Americans define success and the implications of these definitions on K-12 education and beyond.

Highlights from Horn, Tavenner, and Rose's conversation include:

  • A new Populace study revealed a shift in the perception of success, moving away from traditional markers like higher education to aspects like community, financial security, and meaningful work.
  • The rank of a college diploma as a marker of success has significantly plummeted, reflecting a changing attitude towards higher education and its correlation with success.
  • The ongoing paradigm shift challenges the existing education system to realign with the evolving definitions of success and the aspirations of the individuals it serves.

Todd Rose, with his extensive background in education and his position as the CEO of Populace, brings a wealth of knowledge to this conversation. He's a best-selling author known for his works like "The End of Average" and "Collective Illusions." His insights challenge the conventional narratives around success, urging a rethink of the existing educational paradigms to serve individuals better and prepare them for a life imbued with personal and communal meaning. This episode pushes the boundaries of the conventional discourse, urging educators, policymakers, and individuals to re-evaluate the entrenched beliefs surrounding success and education.

The Future of Education with Michael Horn

Part of this channel

The Future of Education with Michael Horn

Michael Horn interviews the people redesigning how students learn

Visit the channel

Your experts belong here

Every story in MarketScale Education Technology starts with a company putting its implementation leads, instructional designers, and district partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Procurement teams read long before they ever call, and your implementers get to answer their questions first.

Get your team featuredSee how it works15 minutes, straight to a calendar.

About the author

Michael B. Horn
Michael B. HornSpeaker, Writer & Advisor on the Future of Education, Clayton Christensen Institute

Michael Horn speaks and writes about the future of education and works with a portfolio of education organizations to improve the life of each and every student. He is the co-founder of and a distinguished fellow at the Clayton Christensen Institute for Disruptive Innovation, and host of the Future of Education podcast on MarketScale.

B2B Weekly

The week in Education Technology, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Education Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your implementation leads, instructional designers, and district partners into the articles, video, and social content Education Technology buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0. No credit card. Company confirmation required.

More Education Technology Insights

Hermantown High School to offer two hybrid dual-credit CTE courses with Dunwoody in fall 2026, including VR labs for DC Circuits

Hermantown High School to offer two hybrid dual-credit CTE courses with Dunwoody in fall 2026, including VR labs for DC Circuits

Hermantown High School plans to add two hybrid CTE courses with Dunwoody College of Technology in fall 2026, with dual credit and high school credit. Fundamentals of DC Circuits includes VR vision goggles for parts of the lab work.

  • 01Two hybrid CTE courses with dual high school and Dunwoody college credit launch at Hermantown High School in fall 2026.
  • 02Fundamentals of DC Circuits students use virtual reality vision goggles for portions of lab work.
  • 03MPR News reported Dunwoody is launching a fall pilot in six Minnesota school districts to bring college-level technical classes into high schools.

Sep 23, 2026

Morgan State taps Google’s GPAR GPUs to expand research capacity

Morgan State taps Google’s GPAR GPUs to expand research capacity

Morgan State University and Google Public Sector announced a collaboration to expand research capacity using Google Public Sector’s Program for Accelerated Research (GPAR). Morgan State says GPAR will provide high-performance GPU compute resources to support research areas including AI, cybersecurity, climate science and health sciences, alongside Google Cloud platforms and NVIDIA infrastructure. Superpower Daily reported that Morgan’s in-house Obsidian AI platform is intended to keep governance, security and accountability with the university while Google supplies underlying computing capacity and cloud services.

  • 01Morgan State's Obsidian AI platform serves as the governance and security control layer while Google provides GPU compute capacity and cloud infrastructure for research.
  • 02The partnership targets compliance-heavy, federally funded research through Google Cloud security tools including SecOps and Mandiant solutions.
  • 03Morgan State says it will establish a Google-focused Center of Excellence for cloud computing, AI adoption and workforce development, with students expected to gain exposure to industry-recognized Google credentials.

Sep 23, 2026

Waiting for persistent absence flags leaves schools too late, Warwick warns

Waiting for persistent absence flags leaves schools too late, Warwick warns

Melissa Warwick of A Star Attendance told the CPOMS Safeguarding in Focus podcast that relying on persistent-absence thresholds can come too late. She wants attendance processes ready on day one in September, with systems flagging pattern changes so staff can spend time with families. EdTech Magazine reported Dunkirk City School District’s chronic absence fell from 38%+ to 20% a year after it adopted an AI attendance tool.

  • 01EdTech Magazine reported that New York’s Dunkirk City School District saw chronic absence fall from 38%+ to 20% a year after adopting an AI system to track attendance and text parents, with patterns flagged for staff to follow up.
  • 02Attendance processes need the same September readiness as timetables: who is told when a child does not arrive on day one, who follows up, and at what point it becomes a safeguarding concern.

Sep 22, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

About the Experts

Michael B. Horn headshot
Michael B. Horn

Co-founder and CEO, Populace; Author and Education Expert

Clayton Christensen Institute

Michael B. Horn is a co-founder of the Clayton Christensen Institute and a leading voice on disruptive innovation in education. He is the author of several books on education reform, including 'Blended' and 'From Reopen to Reinvent.' Horn co-hosts 'The Future of Education: Class Disrupted' podcast, where he explores how learning and schooling are evolving.

DT
Diane Tavenner

Co-host, The Future of Education: Class Disrupted; Founder, Summit Public Schools

Summit Public Schools

Diane Tavenner is the founder and former CEO of Summit Public Schools, a network of charter schools known for personalized learning. She is a co-host of the Class Disrupted podcast and a prominent advocate for reimagining K-12 education.

TR
Todd Rose

Co-Founder & CEO

Populace

Todd Rose is the co-founder and CEO of Populace, a think tank focused on understanding what people truly want for themselves and society. He is a best-selling author known for 'The End of Average' and 'Collective Illusions,' and formerly taught at the Harvard Graduate School of Education.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512