Time To Go Global: Remote Possibilities

 

 

EdTech vendors have been good corporate citizens by offering free resources during this year’s school closures, but eventually they need revenue to keep the doors open. According to industry vendor Michael Spencer, CEO of Global Expansion Strategies, and former Senior Director of International Business Development at K12, the opportunity is ripe to find new revenue streams around the world. In this episode of Remote Possibilities, Michael breaks down some of the ways to get started:

Understand the Market You’re Looking to Enter

In the United States, the decision-making on edTech purchases is fragmented. In the international space, by contrast, the decision-making is usually led by a very small team, which gives edTech providers a better chance to establish a relationship and offer a comprehensive vision of what you can offer.

Engage Schools, Parents, and Students

For companies that are new to a given territory, extolling the features of your product just won’t cut it. You’ve got to be ready and eager to explain how everybody that touches it will benefit. You not only have to get the buy-in from teachers and administrators at the school itself, but also from parents and students. All of these stakeholders must clearly understand how optimal student outcomes can be achieved upon implementation in the school. That requires you to not just sell, but to go the extra mile and explain how your solution or technology is supposed to be implemented and managed. You can share this information via professional development at the school, and the school can then pass it on to the parents.

Be Ready with Multiple Delivery Methods

Because we still don’t know exactly what school will look like in the fall, I strongly suggest that companies develop multiple blended learning models in which their content can be delivered, either in class, online, or in some combination of the two.

To read more of Spencer’s thoughts, click here.

Catch Up on Previous Episodes of Remote Possibilities!

Follow us on social media for the latest updates in B2B!

Latest

Bridging the Gap Between the Commercial and Residential Audio Communities
November 27, 2023

In this episode of “Pro AV Today,” host Ben Thomas sits down with Audra Kinsley of Sonos Professional to unpack a topic that’s causing (sound) waves in the audio industry: the fusion of commercial and residential audio systems. As we navigate through a landscape where consumer and professional audio worlds are increasingly intersecting, Sonos steps […]

Read More
Unleashing Educator Brilliance: Transformative Thought Leadership in Education
November 27, 2023

In an era where education stands at the crossroads of tradition and innovation, the potential value of thought leadership becomes the guiding star for progress. “Just Thinking” dives into this potential with host Kevin Dougherty and guest Evan Edwards, a Professional Learning Specialist at 806 Technologies who exemplifies the transformative impact of visionary guidance […]

Read More
strategic scheduling
Exploring Strategic Scheduling with Timely: A Key to Managing Educational Fiscal Challenges
November 27, 2023

Author: Michael Horn Educational institutions today are facing a financial precipice, with declining enrollments and funding cuts. Many schools are struggling to adapt to these fiscal pressures, highlighting the need for transformative solutions. This scenario raises an urgent need for innovative strategies like strategic scheduling to manage resources efficiently. What innovative approaches can districts […]

Read More