Why Prepping Students for Careers Increases Engagement and Graduation Rates

Celebrating the leaders and experts that are powering education into the future, host JW Marshall sets out to ask the “right questions” in EdTech to understand the changes in policy and technology that will power our universities, tradeschools, and companies – and drive growth in upskilling certifications.

 

Career readiness has been a missing piece for many students post-high school. Building a plan for careers and college is complex and overwhelming. However, the world of preparing students for life after school is changing, thanks to the software platform Xello. The Co-Founders, Jeff Harris, and Matt McQuillen joined Voices of eLearning host JW Marshall to share their story.

The company began 25 years ago, long before software and applications were a click away, but they had a purpose. McQuillen said, “We wanted to help students plan for the future.”
Harris added, “Many can relate to not knowing what to do next, and we took the unique approach to build this from the student perspective.”

Career development isn’t a single exercise or decision. Many happen along the way; thus, the earlier students start, the better the outcomes.

McQuillen noted, “Planning is one piece of their career journey. But a plan demonstrates commitment. A student with a plan is much different from one without.”

Because the path can be complex, it was important to architect the software into three buckets. Jeff explained, “First is the foundation of self-knowledge and knowing what makes you tick. Next is understanding your options and connect with real-world experiences. Third is the planning aspect and setting goals.”

The platform is now in use in school districts across the world with heavy engagement. McQuillen noted that average sessions are 19 minutes, which is a long time for adolescent minds to remain interested. One reason for the success is that students were part of the design through feedback interviews.

The software and its functionality also draw inspiration from education policy around career development. “The vision and policy, however, don’t translate to the reality. So there’s a big gap, and that’s our role to close it.”

Listen to Previous Episodes of Voices of eLearning Right Here!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

 

 

Follow us on social media for the latest updates in B2B!

Image

Latest

SEO
SEO in the Age of AI: What CMOs and CEOs Need to Know About AEO and GEO
November 20, 2025

In an era when AI-driven search experiences are reshaping how customers discover brands, marketing leaders are navigating a confusing landscape of new acronyms, shifting behaviors, and bold industry predictions. Despite widespread claims that “SEO is dead,” the data tells a different story: organic search traffic has continued to grow even as platforms like ChatGPT, Gemini,…

Read More
From the Bench: How Research Can Help Us Build a Future-Ready Global Healthcare Workforce | Lauren Herckis | EP 18
From the Bench: How Research Can Help Us Build a Future-Ready Global Healthcare Workforce
November 20, 2025

The Care Anywhere podcast is taking listeners behind the scenes of global health workforce research with a brand-new series: From the Bench. In this kickoff episode, host Lea Sims talks with Dr. Lauren Herckis of TruMerit about how research can move from data to real-world impact — revealing how evidence, collaboration, and curiosity are driving…

Read More
purpose
Elevate Your Career Journey by Choosing Purpose, Practicing Intentionality, and Building a Culture of Belonging
November 19, 2025

Purpose doesn’t just shape what we do—it shapes how we grow. When we choose to move through our careers with intention, we start noticing the moments that build trust, the conversations that deepen understanding, and the relationships that elevate our impact. This episode of Professional Quotient digs into what it really means to show up…

Read More
Christie Linebarger
Christie Linebarger’s Journey to Leadership: Grit, Growth & Leading with Heart
November 19, 2025

Leadership conversations are shifting as companies navigate rapid change, tighter labor markets, and evolving employee expectations. Teams want leaders who show up with humility, clarity, and a genuine investment in people—traits that can’t be faked and can’t be automated. And with studies consistently linking team engagement to the quality of direct leadership, understanding how effective…

Read More