Digital Transformation and the Data Center & Green Energy Connection

Andrew Schaap, CEO of Aligned Data Centers, knows the ever-increasing role data centers play in the interconnected world of digital and smart technologies. And he provided his first-hand knowledge and insights on the advances data centers are making in today’s digital transformation and clean energy best practices and utilization.

“If you look at the data center industry as a whole, it’s one that didn’t exist or existed in a much smaller or boutique fashion 20 years ago,” Schaap said. “Today, virtually everything we do is somehow connected to the web and somehow connected device to device, B2C, and computer to computer.”

The internet of things is also a large component of interconnectivity driving the need for data storage.

“All these devices and applications that we have are going back to a data center of some sort,” Schaap said.

Add the pandemic into the mix, and digital transformation’s acceleration growth means, more than ever, the need for data storage capacity is a primary focus for many companies.

“We had clients who came to us early this year just before COVID-19 started shutting down things and changing the way we worked,” Schaap said. “And those same clients have doubled, tripled or quadrupled their workload with us.”

If data centers and their users utilize a significant amount of energy, how is the energy industry taking advantage of data centers?

“We (the data center industry) are by far the group that is thinking the most about being carbon neutral,” Schaap said. “The focus on sustainability is incredibly high inside of the data center and technology user community. Ultimately, for the energy we do use, how do we get it from the most sustainable sources? We (Aligned Data Centers) happened to be owned by one of the world’s largest green energy producers. We have a parent company that believes strongly in the transformation of fossil fuels to green energy.”

Making efficient use of building space and focusing on using renewable energy helps achieve sustainability goals while keeping the world connected digitally.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

teacher
Building the Next Generation of Educators Through Apprenticeship Pathways and Workforce-Aligned Training
March 23, 2026

Teacher shortages aren’t exactly a new headline—but lately, they’ve started to feel a lot more urgent. In some places, schools have gone years without enough fully trained teachers in the classroom, exposing real flaws in how we prepare and retain educators. Add in the rising cost of becoming a teacher and training models that haven’t…

Read More
Joint Commission 360
Understanding Joint Commission 360 Standards: What They Mean for SPD Teams (Part 1)
March 17, 2026

For a long time, compliance in healthcare was tied to the survey cycle. Now, that model is shifting. With the introduction of Joint Commission 360, organizations are being asked to demonstrate continuous performance—not just preparedness. As patient safety comes under increasing scrutiny, The Joint Commission is moving toward an approach built on real-time data, traceability,…

Read More
university
The Employer University Alignment Journey with Kristen Fox, CEO of Business-Higher Education Forum
March 16, 2026

Across the U.S., the conversation about the value of a college degree is increasingly tied to one central question: Does higher education actually prepare students for the workforce? As artificial intelligence reshapes how work gets done and employers rethink the skills they need, universities are under growing pressure to ensure graduates leave not just…

Read More
private equity
How AI Is Transforming Private Equity Deal Evaluation and Portfolio Strategy
March 13, 2026

Artificial intelligence is rapidly transforming how organizations evaluate risk, analyze markets, and drive operational efficiency. In financial services alone, global AI spending is projected to surpass $97 billion by 2027, reflecting how deeply data-driven technologies are reshaping decision-making. For private equity firms—where hundreds of potential investments may be screened each year—the ability to analyze information…

Read More