DISTRIBUTECH 2024: How Oracle’s Game-Changing ADMS Tech Can Power the Future of Utility Companies

 

The utility industry is facing disruption: As citizens increasingly transition to electric vehicles and adopt renewable energy sources, utility companies are being forced to grapple with infrastructure too ill-equipped to support these evolving demands.

Recognizing the need for a more adaptable and efficient grid, Oracle has introduced its Advanced Distribution Management System (ADMS) alongside cutting-edge applications like FLISR, FlexOps, and SCADA. These innovations are pivotal in helping utilities navigate the complexities of a distributed grid, ensuring reliability, and enhancing the integration of renewable energy sources. By leveraging digitalization and artificial intelligence, Oracle is keeping pace with the evolving energy sector while paving the way for a sustainable and efficient future.

As the utility industry continues to evolve, the insights and expertise of leaders like Caitlin Fennell Aburrow, Senior Director of Global Product Marketing at Oracle, become invaluable. MarketScale spoke to Caitlin at the industry’s energy transmission and distribution show, DISTRIBUTECH 2024, on how Oracle’s technologies are transforming the utility landscape.

 

Caitlin’s Thoughts

Aging Infrastructure and Modern Disruptions

“A lot of utilities that we work with are still using systems that were built for the grid 20 years ago, 30 years ago. But what about today when we’ve got — my colleague was just telling me about the EV he just purchased or we just were talking to a fellow who just put up solar on his roof. That’s the kind of disruption that we’re working with and that’s causing everybody from the IOUs way down to the municipal utilities a lot of heartburn.”

Innovations in Utility Management

“This year at DISTRIBUTECH we are so excited to share a few more things. We’re talking a lot about our market-leading ADMS. We have utilities around the world using our ADMS in those moments that matter. And what we’re really excited to showcase this year is some of our advanced apps like FLISR, [FlexOps, and SCADA] that are helping utilities adjust to today’s modern grid, the truly dynamic distributed grid.”

How Oracle is Modernizing the Grid

“Everything from a digital distributed grid all the way to what we do here at data to make a business run better. So, Oracle is a global leader in data. We’ve had them for a very long time. That’s the kind of stuff that Oracle brings with AI and that’s what we’re really excited to showcase here at DISTRIBUTECH.”

Article written by MarketScale.

Follow us on social media for the latest updates in B2B!

Image

Latest

metacognitive teaching strategies
Just Thinking: How Metacognitive Teaching Strategies Build Critical Thinking and Transfer Knowledge
August 15, 2025

In today’s rapidly changing world, effective leadership in education is about more than managing schools—it’s about inspiring a culture of thinking that empowers both teachers and students. As classrooms adapt to new technologies, diverse learning needs, and shifting societal demands, leaders have the responsibility to guide not just the acquisition of knowledge but the…

Read More
fleet lifecycle management
Fleet Lifecycle Management: Data, Safety Tech, and Timely Refreshes Cut Costs and Maintain Competitiveness
August 14, 2025

Volatile tariffs, inflationary pressures, and advances in fleet lifecycle management are forcing trucking executives to make strategic choices under uncertainty. The decision to replace or upgrade Class 8 trucks is no longer just about cost-per-month—it’s about lifecycle value, operational safety, compliance readiness, and long-term competitiveness. As the EV credit deadline approaches and OEMs release…

Read More
immersive audio technology
From Kansas to Vegas: Immersive Audio Technology at The Sphere to Bring New Life to The Wizard of Oz for a New Generation
August 14, 2025

Audiences worldwide have cherished The Wizard of Oz for over eight decades, but The Wizard of Oz at Sphere is reimagining the classic for today’s technology-driven entertainment world. Las Vegas’ cutting-edge Sphere venue will host an immersive revival, pairing groundbreaking visuals with immersive audio technology that brings the Academy Award-winning score to life in ways…

Read More
Applied Digital AI Data Center
Applied Digital AI Data Center July 2025 Update
August 14, 2025

In the heart of Ellendale, North Dakota, the Applied Digital AI Data Center known as Polaris Forge 1 (Previously ELN02) is steadily emerging as one of the largest purpose-built AI data centers in the United States. This July 2025 site update highlights remarkable progress at the Applied Digital project, designed to set new standards…

Read More