Regenerative Agriculture: A Sustainable ESG Strategy

Environmental, social, and governance (ESG) business practices once gave businesses a competitive edge with consumers, clients, investors, and stakeholders. However, the tide has turned. Companies no longer have the luxury of designing and implementing ESG strategies when it’s convenient. In today’s world, businesses are expected to do more to protect the environment and support evolving societal expectations. A promising solution to addressing environmental challenges is the practice of regenerative agriculture 

E2B: Energy to Business host Daniel J. Litwin caught up with Patrick Long, Director in Opportune LLP’s Process & Technology practice, and Rick Marriner, President, and Chief Operating Officer of Standard Soil, to discuss how regenerative agriculture practice can play a crucial role in addressing environmental challenges and how it fits within the broader scope of ESG.

Together, agriculture, land use, and deforestation represent the second-largest source of greenhouse gas emissions globally and the primary driver of biodiversity loss. Healthy soils can sequestrate carbon, support biodiversity, preserve water, and improve the resilience of agricultural yields, bringing healthy food while ensuring a sustainable source of income for millions. Regenerative agriculture is an opportunity to close the carbon loop.

For example, Standard Soil is embracing natural patterns of herding to transform agriculture. As Marriner puts it, “stepping back to move forward.” The company wants to reinvent agriculture with a focus on the ranching industry. By rotating cows and concentrating on different sections of land at various times, the soil and grass can remain healthy.

Feeding in rotation across the pasture is also known as mob grazing. Animals munch on the grass but not so much that they eat down to the roots and not so selectively that some grass dies off. Moving the animals in this way “allows the land to rebound and regenerate,” explains Marriner. The moving and shifting of cattle give grass new life. Simply put, a focus on growing better soil grows more, better grass, which produces more and better beef, faster.

While going green used to give a company an edge, it has now become standard practice today. This practice is also being considered and applied throughout the global supply chain.

“One of the key ingredients that have intersected with supply chains, my area of focus, has been around ESG with a huge emphasis on the environment and making sure that we truly understand and are cognizant of the carbon footprint that is out there,” Long says. “It’s great to find companies that are innovative like the one that Rick is working with that are doing something about it to create net positive benefits overall.”  

Follow us on social media for the latest updates in B2B!

Image

Latest

Rothman Index
The Origin Story of the Rothman Index – Episode 5
January 8, 2026

Hospitals collect enormous amounts of clinical data, yet preventable patient decline remains a persistent challenge. Over the past two decades, hospitals have invested heavily in early warning scores and rapid response infrastructure, but translating data into timely, meaningful action has proven difficult. As clinicians contend with alert fatigue and increasing documentation burden, a more…

Read More
Rothman Index
My Mother and the Story of the Genesis of the Rothman Index – Episode 4
January 8, 2026

Healthcare generates enormous volumes of clinical data, yet making sense of that information in real time remains a challenge. Subtle changes in vitals, labs, and nursing assessments often precede serious events, but when that information is fragmented across the medical record, emerging risks can go unnoticed. The central challenge facing hospitals today is not…

Read More
home
Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home
January 8, 2026

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

Read More
Texas energy
Small Margins, Big Risks: How Fraud Hurts Texas Energy Retailers
January 6, 2026

Fraud has quietly become one of the most existential threats in Texas’s deregulated retail electricity market—because the business runs on razor-thin margins and delayed payment. Under the non-POR system overseen by the Electric Reliability Council of Texas (ERCOT), retail energy providers assume the full risk of nonpayment. With profit margins often measured in just a…

Read More