Bringing IoT Solutions to the Great Outdoors

Ray Dikun, Director of Technology at Plano Synergy, has a career in telecom that’s taken him around the globe throughout the past 30 years. From Motorola to RIM, Dikun’s seen the digital evolution up close and is one of its creators. Dikun joined Mike Wilkinson, Founder and CEO of Paragon Innovations, and host Tyler Kern for a peek inside that journey and at how he wound up merging his passion for the outdoors with today’s technological IoT advancements.

After several decades in the consumer electronics business, just when Dikun thought he was out, they reeled him back in. In 2019, when a recruiter asked if he was interested in getting back into the consumer electronics game, Dikun politely declined.

“What if it was for hunting?,” the recruiter said. “Hunting and fishing?” Dikun replied.
The “they” in question was Plano Synergy. When Dikun realized it was the “Plano tackle boxes people,” he said, “I’ll start tomorrow.” Plano’s portfolio spreads wide in the outdoor sports industry.

One of the first things Dikun did in his new role at Plano was to put together a strategy to bring them into the modern age, especially in game cameras.

“I have a game ranch outside of Sweetwater, Texas, and I utilized trail cameras before to monitor the animals’ movements and do some things like census counting, seeing when animals were on certain trails, and mostly to see the pictures,” Dikun said. “I thought there is a lot of additional data that’s in that picture. If you could utilize a computing solution to put together a heat map to understand things like how animals interact with the weather, time of day, moon phase, when the animal shows up, what type of elements attract him to a certain location – that would take it to the next level.”

From there, Dikun and his team began to look at how IoT could enhance additional aspects of gaming and other outdoor activities.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

data-driven tools
Leverage Data-Driven Tools and Local SEO for Maximum Search Engine Rankings
July 26, 2024

As businesses continue to navigate the digital landscape, data-driven tools are more crucial than ever for effective SEO strategies. Understanding and implementing the proper SEO practices can make a significant difference with evolving algorithms and competitive markets. Given that 75% of users never scroll past the first page of search results, this statistic underscores…

Read More
On-device AI
On-Device AI is Today’s Tech Innovation, Competition and Market Leadership Driver
July 26, 2024

On-device AI revolutionizes the tech landscape, making it a critical factor for industry dominance. This cutting-edge technology directly integrates advanced AI capabilities into devices, transforming consumer and enterprise applications. This shift stems from the need for improved performance, reduced latency, enhanced data privacy & security, and personalized user experiences. With advancements in neural processing…

Read More
modern supply chains
The Role of AI in Modern Supply Chains: Insights from Aaron Hatfield at Arvist
July 26, 2024

Artificial intelligence rapidly transforms modern supply chains, with companies like Arvist leading the charge. In a recent episode of Hammer Down, hosted by Mike Bush, Aaron Hatfield, the Head of Sales at Arvist, sheds light on AI’s practical applications and benefits in enhancing supply chain operations. Is AI in the supply chain a double-edged…

Read More
semiconductor manufacturing
Training New Semiconductor Manufacturing Professionals is Key to Meet Coming Domestic Manufacturing Demand
July 26, 2024

Over the past few years, the U.S. has made significant strides in semiconductor manufacturing, driven by substantial investments and strategic policies. With the CHIPS Act expected to triple domestic semiconductor manufacturing capacity by 2032, the need for a skilled workforce is more urgent than ever. This discussion explores the key question: What does the…

Read More