Does Boeing’s New Workflow Signal a Shift in Engineering?

 

Key Points:

  1. With a digital twin engineering workflow, you can visualize your assembly line and design at the same time; you no longer have to wait for a physical prototype to get built before you start putting the assembly line together.
  2. This process requires the right workflow and change in culture around teamwork, but if done right, it can lower the cost of failure.
  3. You need to be able to design the product up front so that you can later push corrections through software modules to the product as you find issues.

Commentary:

Boeing has plans to switch to an entirely different engineering workflow; to produce its planes, the company will start to use a digital twin engineering workflow, aiming to improve efficiency and collaboration. With this digital and physical coordination between workflows, digital twin engineering places an increased focus on the relationship between design teams, engineering teams and manufacturing teams. MarketScale spoke with Maziar Adl, Co-Founder and Chief Technology Officer at Gocious LLC, on what sort of impact this new workflow could have on Boeing professionals, Boeing’s planes, and general production speed.

Follow us on social media for the latest updates in B2B!

Image

Latest

brand
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode Three)
January 22, 2026

As audiences tune out polished ads and lean into trust, brands are being forced to rethink how they show up for the customer. Research consistently shows that consumers rate peer-created content as more credible than traditional brand messaging, and algorithmic discovery is increasingly rewarding authenticity over polish. With AI reshaping how people search and…

Read More
supply chains
Why the Best Careers Are Designed Like Resilient Supply Chains
January 22, 2026

What do supply chains and community have in common? They both deliver value—when managed with purpose. At their best, they show how intentional systems, meaningful connections, and consistent action turn effort into lasting professional growth. This week on Professional Quotient, listeners hear from Nathan Chaney, founder of Supply Chaney, whose insights bridge the mechanics…

Read More
brand
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode Two)
January 22, 2026

As people seek relief from constant digital noise, the backyard has quietly become one of the most important “third spaces” in modern life. Outdoor living, fire pits, and at-home hosting continue to grow as consumers prioritize connection, ease, and experiences that feel meaningful without requiring more complexity. Brands that understand this shift aren’t just…

Read More
Image
The Retrofit Advantage: B2B Renovation Strategies Powering Retail, Healthcare, Sports, IoT, Energy, ProAV, Engineering, and Construction
January 20, 2026

Innovation is no always a new build. In B2B, the fastest return often comes from upgrading existing facilities without pausing operations for months. Renovation and retrofit projects have become a core business lever because they influence measurable outcomes: energy consumption, staff productivity, customer throughput, uptime, safety, compliance, and lifecycle maintenance costs. Below is a B2B…

Read More