Find Your Edge
The practice of sports vision training has evolved due to a better understanding of how the visual system works and new technologies that allow us to access information and train in natural contexts. Dr. Greg Appelbaum, Ph.D., and his team at the Duke University School of Medicine’s Human Performance Optimization Lab, are interested in…
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Find Your Edge
How Dr. Daniel Laby of SportsVision NYC Created a Whole Category of Moneyball for Vision
Do athletes have a sixth sense when it comes to anticipating a penalty kick or deciphering whether to swing at an iffy strike zone pitch? Yes and no — it’s a mix of stellar hand-eye coordination, past experience that helps athletes anticipate the ball, and training. But not simply athletic training; visual-motor reaction time…
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The Art of Recovery: Where Music and Medicine Meet in Patient Care
Healthcare today can feel overwhelming—not just for patients, but for the teams caring for them. After a major illness or injury, recovery isn’t handled by one doctor alone; it often involves a whole network of specialists, from physical therapists to nurses to social workers, all trying to help someone regain their independence and quality…
From Monitoring to Knowing: How Owlet Is Redefining Infant Health at Retail
Baby monitors have long promised parents the ability to see and hear their child from another room. But as connected health devices become more normalized in everyday life, from smartwatches to sleep trackers, parents are beginning to expect more than visibility. They want insight. For Owlet, that shift matters because its wearable monitors track…
Unlocking CensisAI²: The Metrics That Matter for Smarter SPD Decisions
Sterile processing departments are swimming in data, from workflow automation and supply data to patient outcome and quality metrics. But the real challenge is not collecting more information; it is knowing which metrics actually improve SPD performance, technician education, OR readiness and patient safety. For Censis, a leader in surgical asset management, the focus…
The New Rules of Discoverability: How User-Generated Content Is Reshaping Search, Trust, and Brand Visibility
User-generated content (UGC) is moving from marketing side dish to main course as large language models change how people discover brands, products, creators, and ideas. Customer reviews, forum posts, videos, and community conversations increasingly carry more influence than polished brand copy because they feel more specific, lived-in, and trustworthy. As AI systems learn from…