Skip to content
MarketScale
Demo
‹ Back to IndustriesFood & Beverage

Beer Goes Digital at the National Restaurant Show 2019

One of the biggest points of emphasis at this week’s National Restaurant Association Show was the future of the dining experience. Margins have always been thin in the restaurant industry but today there are more means of tracking inventory, cutting costs and optimizing restaurant operations than ever before.   Digital dashboards have helped restaurants better…

This story was produced through MarketScale. See how Food & Beverage teams put it to work with Customer Stories & Case Studies.

Share
Beer Goes Digital at the National Restaurant Show 2019

One of the biggest points of emphasis at this week’s National Restaurant Association Show was the future of the dining experience. Margins have always been thin in the restaurant industry but today there are more means of tracking inventory, cutting costs and optimizing restaurant operations than ever before.

Digital dashboards have helped restaurants better arrange their dining spaces, and now beer is getting a similar treatment. On display at NRA Show 2019 was Pour My Beer, a self-pouring beer tap system that tracks keg inventory and limits waste each time a beer is served.

Digital screens behind the taps allow servers and bartenders to anticipate inventory shortages, eliminating delays for customers.

NRA Show 2019 emphasized tech solutions with its Innovation Hub and TECH Talks, and it appears those in the beverage industry may be acting on that message already.

For more coverage from the National Restaurant Association Show 2019 and all things food and beverage news, head to our industry page!

Photos courtesy of Tana Rulkova

Food & Beverage: are you visible to AI?

Before they reach out, Food & Beverage buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Food & Beverage expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Food & Beverage expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Food & Beverage Insights

Wonder raises $650M at a $9B valuation as robotics and rapid expansion reshape food-tech operations

Wonder raises $650M at a $9B valuation as robotics and rapid expansion reshape food-tech operations

Wonder recently raised $650 million in a Series D funding round, resulting in a valuation of $9 billion. The company plans to expand its number of locations threefold to 140 and incorporate kitchen robotics into its operations. Wonder aims for an initial public offering (IPO) in 2027.

  • 01Wonder raised $650 million in a Series D funding round.
  • 02The company plans to expand its locations to 140 and use kitchen robotics.
  • 03Wonder is aiming for a 2027 initial public offering (IPO).

Aug 2, 2026

The Largest U.S. Cyclospora Outbreak on Record Just Hit Nine States. It Is a Live Test of Food Traceability.

The Largest U.S. Cyclospora Outbreak on Record Just Hit Nine States. It Is a Live Test of Food Traceability.

The U.S. is currently experiencing its largest known cyclosporiasis outbreak, with 1,947 confirmed cases across nine states. The outbreak is a significant challenge for food traceability efforts, especially as FSMA 204 enforcement has been delayed. Food safety and procurement teams need to focus on effective lot-level traceability during this period.

  • 011,947 confirmed cases of cyclosporiasis have been reported across nine U.S. states.
  • 02The outbreak challenges food traceability systems, particularly as FSMA 204 enforcement is deferred.
  • 03Food safety and procurement teams should prioritize lot-level traceability.

Jul 25, 2026

What Type of Businesses Benefit the Most from a Frozen Beverage Program?

What Type of Businesses Benefit the Most from a Frozen Beverage Program?

Frozen beverage programs can enhance businesses by attracting a wide variety of customers. Locations with high foot traffic, such as convenience stores and amusement parks, reap the most benefits. Customized flavors and innovative marketing strategies can further maximize revenue from these programs.

  • 01Businesses with high foot traffic benefit the most from a frozen beverage program.
  • 02Offering customized flavors can attract more customers to your frozen beverage offerings.
  • 03Convenience stores and amusement parks often see increased revenue from frozen beverage programs.

Jul 17, 2026

Explore More Food & Beverage Insights

Read more expert perspectives from across Food & Beverage.

Browse Food & Beverage Hub

For Food & Beverage teams

See how Food & Beverage teams use MarketScale →

Customer Stories & Case Studies

Explore Channels

Industry news, analysis, and expert perspectives

Professional AV›Engineering & Construction›Education Technology›Healthcare›Energy›Software & Technology›Retail›Business Services›Industrial IoT›Sports & Entertainment›Transportation›Sciences›Building Management›Food & Beverage›Architecture & Design›Hospitality›Marketing Tech›
Keep exploring

More from Food & Beverage

Food & Beverage hubMore expert Food & Beverage coverage.Explore →Customer Stories & Case StudiesTurn supply-chain wins into proof.Explore →AMAG Studio DayOne production, 20–30 clips.Explore →State of B2B MarketingWhat is working in B2B marketing now.Explore →

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Food & Beverage and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512