Egg Price Increases Cause a Clucking Headache for Grocers and Shoppers

 

People say breakfast is the most important meal of the day. Thanks to an outbreak of avian flu, and continued inflation woes, breakfast is quickly becoming one of the more expensive meals too. Egg price increases are leaving restauranteurs, grocers, and shoppers reeling.

The wholesale trade value for a dozen “Midwest large” eggs went from 89 cents in December 2021 to $5.46 in December 2022. The previous record held during the height of the pandemic was $3.09.

While inflation is slowly beginning to level, the continued avian flu outbreak is still significantly impacting the U.S. poultry supply and could keep prices high for some time. The U.S. Department of Agriculture estimates this strain of bird influenza has wiped out five percent of the U.S. chicken flock.

Anna McGovern, CPIM, CSCP, Supply Chain & Procurement Evangelist for Pondview Consulting, LLC, weighed in on the situation.

Anna’s Thoughts:

“What on earth is happening with the price of eggs? Have you noticed that in many parts of the country, a dozen eggs cost anywhere from 50% to almost double what it used to. The reason for this is an outbreak of avian flu that has resulted in many, hens, thousands of them being euthanized. And so this is creating a real shortage of supply, so supply and demand.

The name of the game is a price increase for a short-term period. What are some tactical strategies that you can use to avoid this exuberant price hike? Try alternative sourcing from other parts of the world that aren’t suffering the avian flu, such as Europe or Australia. Another strategy to use is alternative specifications and recipes, things that call for egg substitutes or powdered eggs.

That’s another way to avoid the price increases temporarily. Or if you’re a restaurateur what you might want to do is, start promoting menu items that are less dependent on eggs to avoid the short-term issue. Anyway, this is not a long-term problem. We have experienced this before and look forward to price stability again in our egg supply.”

Follow us on social media for the latest updates in B2B!

Image

Latest

influencer partnerships
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
July 30, 2025

Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…

Read More
workforce
Building a Future-Ready Workforce: With Traditional Training Models Failing, It’s Time for Employers and Educators to Build Solutions Together
July 30, 2025

In an era where the average job tenure in the U.S. hovers under four years and industries are evolving faster than academic curricula can keep up, the need for a new approach to workforce development has never been more urgent. Companies like Amazon and McDonald’s are responding by investing in “education as a benefit”…

Read More
belief
Learning Out Loud with Belief, Courage, and the Power of Yes
July 30, 2025

In a world where workplace disengagement is on the rise, with global employee engagement falling to just 21% in 2024, leaders and teams are increasingly seeking meaning, connection, and growth in their work. Amid this shift, professionals are asking deeper questions about purpose and fulfillment, both individually and collectively. That’s exactly where Paul Plamondon’s…

Read More
professional advancement
The Measured Mindset: How Mentorship, Curiosity, and Listening Drive Professional Advancement and Growth
July 29, 2025

Not every path into analytics starts with code and spreadsheets. For some, it begins with curiosity, adaptability, mentorship, and a willingness to learn something entirely new. That’s the case for Mayank Malviya, whose journey from a humanities education in India to a career in U.S.-based market research reveals how initiative and mentorship can accelerate…

Read More