Why Pepsi is Fairing Better than Coke Mid-Pandemic
Pepsi surprised investors last week with their Q1 earnings, which showed impressive sales gains across most of its product portfolio as consumers stocked up to eat at home during the coronavirus pandemic. What has led Pepsi, who owns Frito Lay and Quaker Foods, to do so well where Coke has fallen behind?
On this segment of Secure the Bag on Business Casual, hosts Taylor Bagley and Tyler Kern a full breakdown of Pepsi’s business model and how it’s setting them up for success, and whether or not they’re “securing the bag.” The give their input on…
- The way consumers are shopping during COVID-19
- How Coke and Pepsi’s business models compare, and how COVID-19 is disproportionately affecting one over the other
- What this means for Pepsi in the long term
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