Wingstop Shares Tumble After Chicken Wing Prices Start Soaring

(Bloomberg) — Wingstop Inc. is falling Wednesday despite a strong earnings report as investors increasingly fear inflationary risks as the price of chicken wings keeps rising.

The Dallas-based chain saw its shares plunge as much as 10% at the open before bouncing back. They were down 4.5% at around noon. Price hikes could pressure its future earnings, and the company also faces reduced consumer spending and increased competition, according to CL King analyst Todd Brooks, who maintains a buy rating on Wingstop.

Average chicken wings prices have increased more than 50% since 2020, according to data from the U.S. Department of Agriculture. Wingstop Chief Executive Officer Charlie Morrison addressed pricing concerns during the earnings conference call, assuring investors that the company’s streamlined kitchen operations and revenue “will help our brand partners continue to navigate this current inflationary environment.”

The dip came in spite of the company’s second-quarter earnings and revenue topping average analyst estimates. The stock has gained more than 22% this year, outperforming its benchmarks the S&P 500 and S&P Midcap 400, and many analysts still see Wingstop as undervalued.

More stories like this are available on bloomberg.com

©2021 Bloomberg L.P.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Doable
Rethinking Leadership: Why “Doable” Might Be the Most Powerful Strategy in Education Today
April 3, 2026

At a time when educator burnout is rising and schools across the U.S. are facing ongoing teacher shortages, leaders are being forced to rethink what sustainable success actually looks like. Research shows that teacher attrition is closely tied to working conditions, job-related stress, and workload demands. As districts push for innovation, data-driven instruction, and…

Read More
Casey Brown
From Poverty to Pricing Power | Why Great Companies Undercharge
April 2, 2026

Casey Brown didn’t grow up thinking she would become an entrepreneur. She grew up in a blue-collar family where money was always tight — close enough to the edge that the fear of poverty shaped many of her early decisions. That fear led her into engineering, into corporate America, and eventually into a moment…

Read More
Nightingales Summit: Empowering the Next Generation of Nigerian Nurses
Nightingales Summit: Empowering the Next Generation of Nigerian Nurses
April 2, 2026

In this episode of Care Anywhere, host Lea Sims sits down with Nigerian nurse entrepreneur and advocate Obafemi Arowosegbe to discuss leadership, mentorship, and the future of nursing in Africa. While still a nursing student, Obafemi founded the Nightingale Summit, a growing conference designed to empower nursing students and early-career nurses with leadership skills,…

Read More
Oncology
From Denial to Access: Rethinking Oncology Care Through AI, Clinical Trials, and Patient-Centered Innovation
April 1, 2026

The rapid expansion of precision medicine, biologics, and targeted cancer therapies is transforming oncology—but it’s also overwhelming a system not built to keep pace. In the U.S., cancer drugs now account for some of the highest-cost treatments in healthcare, and with that has come a surge in prior authorization requirements and denials. Studies suggest physicians…

Read More