Thanksgiving marks the beginning of the busiest retail week of the year. With the rise of e-commerce, shipping and logistics companies will be dealing with a deluge of orders.

Amidst that backdrop, United Parcel Service is rolling out a new initiative. In early 2020, the company will begin UPS Premier, which will bring precision logistics to high priority packages, specifically medical packages.

UPS will use sensors and data to track packages in real time to ensure that important deliveries are made on time, regardless of weather or extenuating circumstances.

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