Skip to content
MarketScale
‹ Back to IndustriesHealthcare

Telehealth Is Here to Stay: But How Do You Find the Right Markets?

The challenges healthcare executives and administrators face are constantly changing. Host Kevin Stevenson talks with the heroes behind the heroes that are enabling hospitals, urgent care centers and telemedicine operators to spend their time tending to patients, while they handle the logistics.   There’s no denying the importance of technology in healthcare; in fact, it became even…

This story was produced through MarketScale. See how Healthcare teams put it to work with Executive Thought Leadership.

Promoted content from I Don't Care on MarketScale.

Share

Get featured

Want to get featured in MarketScale Healthcare?

Create a free MarketScale workspace and get your company's expertise featured across our Healthcare coverage. No credit card, no demo required.

Request an invite

The challenges healthcare executives and administrators face are constantly changing. Host Kevin Stevenson talks with the heroes behind the heroes that are enabling hospitals, urgent care centers and telemedicine operators to spend their time tending to patients, while they handle the logistics.

There’s no denying the importance of technology in healthcare; in fact, it became even more critical in the last year. With so many opportunities to improve care delivery, it’s about getting the right products to market. That’s the focus on Aaron Call, Founder of Jaunt. He joined I Don’t Care and host Kevin Stevenson to talk about this dynamic. Call is a long-time med-tech startup pioneer. Jaunt connects businesses with investors through data-backed insights and models.

“We work on early-stage companies and focusing on what can be improved for healthcare and then how to commercialize,” Call explained.

“It amazed me. There were so many economic benefits. It was the payers holding it up in many ways, and the pandemic adjusted this.” – Aaron Call

While telehealth is certainly the buzziest tech in the space, it’s not the only field Jaunt specializes in, but Call and his team worked with telemed platforms differentiate.

“Years ago, we saw that most companies were just SaaS products, not much different than Zoom. We helped a client realize there was a need for much more robust tools for such a system,” Call noted.

Call also noted the U.S. had little adoption pre-pandemic. “It amazed me. There were so many economic benefits. It was the payers holding it up in many ways, and the pandemic adjusted this.”

Jaunt realized that what they were doing for companies with market analysis and commercialization strategies was what investors were seeking in due diligence. “We’re serving up information from a third party that startups can use to go to investors, and the investors know us as a trusted source.”

Call said that the pandemic didn’t dry up investment, as they first expected. What it did do is change approaches to commercialization, sales models, and predictive market analytics.

He also shared what’s exciting him in the space right now. “Personalized health with data and tech behind it is exciting. Digital health that can help change behaviors and improve life is also big right now.”

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

I Don't Care

Part of this channel

I Don't Care

Candid healthcare leadership conversations with Kevin Stevenson

Visit the channel

Your experts belong here

Every story in MarketScale Healthcare starts with a company putting its clinicians, service-line leaders, and field engineers on the record. Buyers are already reading this topic. The only question is whose experts they find.

Service-line buyers vet vendors quietly, and your clinicians become the proof they find while doing it.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Healthcare Insights

Get new expert content in your inbox.

Healthcare: are you visible to AI?

Before they reach out, Healthcare buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Healthcare expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your clinicians, service-line leaders, and field engineers into the articles, video, and social content Healthcare buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Healthcare Insights

AAO-HNSF hearing loss guideline moves audiograms and amplification into primary care

AAO-HNSF’s new age-related hearing loss guideline calls for screening adults starting at age 50 and escalating to otoscopy, audiogram, and appropriately fit amplification. It shifts hearing loss from “patient complaint” to a routine primary-care workflow. The pressure shows up in audiology capacity, referral design, and documentation standards.

  • 01Screening at age 50 becomes a repeatable workflow, so capacity planning shifts from episodic ENT referrals to steady primary-care volume, especially where annual wellness visits are a dominant access point.
  • 02The guideline’s escalation sequence, screen, otoscopy, audiogram, amplification, then cochlear implant candidacy evaluation, creates a measurable funnel that health systems can instrument in the EHR and manage like any other pathway.
  • 03Asymmetric loss remains a separate trigger for MRI in many settings, and 2026 pre-proof work using NHANES and SEER highlights why imaging criteria choices can swing scan volume, a budgeting and radiology access issue, not a clinical footnote.

Sep 7, 2026

ADHA shifts My Health Record to multi-supplier ops as Accenture signs new 3-year contract

ADHA shifts My Health Record to multi-supplier ops as Accenture signs new 3-year contract

Accenture will keep supporting Australia’s My Health Record under a new three-year contract. ADHA is moving the platform to a multi-supplier operating model. The shift raises questions about shared integration discipline, tooling, and accountability when changes hit production.

  • 01Multi-supplier delivery is spreading across national-scale health platforms, as ADHA's My Health Record shift shows, moving risk from vendor selection to integration, runbooks, and accountability.
  • 02GenAI model upgrades are arriving with healthcare-specific claims, but the procurement work moves to evidence, safety controls, and monitoring once models sit inside clinical workflows.
  • 03Embedded AI expands the cyber asset inventory problem: if teams cannot discover the AI components across endpoints and devices, they cannot reliably secure or audit them.

Sep 7, 2026

Hospitals need a shortlist as cardiology AI clearances hit 225

Hospitals need a shortlist as cardiology AI clearances hit 225

Cardiology now has 225 FDA-cleared AI algorithms when imaging is included. That volume is the problem. Health systems now need tighter governance, integration checks, and clinical workflow evidence to decide what ships.

  • 01The useful benchmark for governance committees is scale: FDA-cleared AI totals 1,524 overall, with radiology at 1,163 and cardiology at 225 when CV imaging is included, according to Cardiovascular Business.
  • 02Procurement risk is shifting from “is it cleared?” to “where does it run?” because new clearances span cath lab guidance, echo quantification, remote monitoring, and image assessment tools that touch different systems of record.
  • 03AliveCor shows the long game: Healio reported 510(k) clearance for an ECG AI suite in 2020, and Cardiovascular Business listed a new clearance in 2026, a reminder to vet update cadence and post-clearance support.

Sep 7, 2026

Explore More Healthcare Insights

Read more expert perspectives from across Healthcare.

Browse Healthcare Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Healthcare and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512