What Safety Measures Will Guests Expect as Travel Booms this Summer?

On this episode of A Move In The Light Direction, a podcast by Surfacide UV Technology, host Daniel Litwin talked with Wendy Walling, Director of Global Marketing at Intellego Technologies, and Jeff Veenhuis, President and CEO, Surfacide Manufacturing.

The trio spoke about trends in summer travels as the U.S. meets new highs in travel demand and how these will impact safety expectations for brick-and-mortar locations. Overall, travel demand has increased for the summer, which is good news for the travel industry.

As the European Union recommends the return of non-essential travel for U.S. passengers to boost their economy, the U.S. itself is seeing travel numbers similar to 2019, which was an excellent year for travel.

We recently crossed 2 million passengers crossing check-in thresholds in a single day, the TSA reported. Venues across the country are also seeing high traffic again, which also impacts the hospitality industry, but safety expectations have changed due to COVID.

“Whether it’s travel or hotels, consumers are really looking for safety protocols,” Walling said. “They want to see it in the policy and in the practice. They want to see evidence of it. The brands I think are going to do well and manage the influx of travel again are the ones prepared to handle that.”

However, not everything is so peachy in the travel industry, as the world-shaking effect of COVID-19 lingers on with new variants. These could potentially lead to more restrictions on travelers and even more expectations for health and well-being.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

promoted
How to Succeed After Getting Promoted: Seeking Feedback, Acting with Intention, and Leading with Perspective
April 16, 2026

Stepping into a leadership role today isn’t just a step up—it’s a shift into constant visibility, where expectations arrive immediately and the margin for error narrows. As organizations flatten structures and demand faster decisions, newly promoted leaders are expected to deliver impact from the outset, often without the space to fully adjust. According to…

Read More
AI in business
A Practical Conversation About AI in Business: From Hype to Real-World Impact
April 15, 2026

Artificial intelligence has moved from buzzword to boardroom priority at a staggering pace. Yet despite widespread adoption, many organizations are still struggling to turn experimentation into measurable business value—some estimates suggest the majority of enterprise AI initiatives fail to scale successfully. As AI becomes “table stakes” across industries, the real challenge is no longer…

Read More
weekly drive-in
Metropolis: Weekly Drive-in
April 15, 2026

Metropolis “Weekly Drive In” reflects a new era of storytelling where AI meets real-world execution, turning everyday field performance into momentum. Centered on genuine conversions and local wins, the series highlights how the company is scaling not just through technology, but through visibility and shared recognition. In an emerging recognition economy, these updates act…

Read More
Drive In, Drive Out: The Rhythm of Metropolis
April 15, 2026

Behind the seemingly mundane choreography of a drive-in lies a broader story about how modern cities script behavior, turning even the simplest actions into rehearsed routines. What looks like repetition is really a quiet testament to systems designed for flow and control, where efficiency often outweighs individuality. In places like Metropolis, the rhythm of…

Read More