What Safety Measures Will Guests Expect as Travel Booms this Summer?

On this episode of A Move In The Light Direction, a podcast by Surfacide UV Technology, host Daniel Litwin talked with Wendy Walling, Director of Global Marketing at Intellego Technologies, and Jeff Veenhuis, President and CEO, Surfacide Manufacturing.

The trio spoke about trends in summer travels as the U.S. meets new highs in travel demand and how these will impact safety expectations for brick-and-mortar locations. Overall, travel demand has increased for the summer, which is good news for the travel industry.

As the European Union recommends the return of non-essential travel for U.S. passengers to boost their economy, the U.S. itself is seeing travel numbers similar to 2019, which was an excellent year for travel.

We recently crossed 2 million passengers crossing check-in thresholds in a single day, the TSA reported. Venues across the country are also seeing high traffic again, which also impacts the hospitality industry, but safety expectations have changed due to COVID.

“Whether it’s travel or hotels, consumers are really looking for safety protocols,” Walling said. “They want to see it in the policy and in the practice. They want to see evidence of it. The brands I think are going to do well and manage the influx of travel again are the ones prepared to handle that.”

However, not everything is so peachy in the travel industry, as the world-shaking effect of COVID-19 lingers on with new variants. These could potentially lead to more restrictions on travelers and even more expectations for health and well-being.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

retention
Employee Loyalty Starts with Culture: What the H. E. Butt Foundation Gets Right About Retention
October 27, 2025

Employee expectations have changed fast. The promise of remote work, the rise of burnout, and a sharper focus on well-being have all rewritten what people look for in a job. For HR leaders, that shift has made retention less about perks and more about purpose — about building workplaces that people actually want to stay…

Read More
direct primary care
Cutting Costs, Boosting Care: Why Employers Are Turning to Direct Primary Care for a Healthier, More Engaged Workforce
October 27, 2025

Rising healthcare costs continue to strain employers and employees alike — and with the average annual premium for family coverage nearing $27,000, benefits leaders are searching for new models that deliver both affordability and accessibility. At the same time, workplace well-being has expanded beyond basic coverage to include mental health, telemedicine, and preventive care,…

Read More
mid-level
Stop Hunting Unicorns: Invest in Trainable Talent to Solve the Mid-Level Hiring Crisis
October 27, 2025

Companies are moving through a cautious but competitive hiring landscape in late 2025. HR leaders face rising pressure to fill key roles quickly. They must balance speed with quality, culture, and long-term potential. That balance has become harder to achieve. In fields like architecture, engineering, and consulting(AEC), the demand for skilled professionals continues to…

Read More
HR
Building a More Human Workplace: Julie Develin on the Future of HR and Workforce Data at HR Southwest 2025
October 27, 2025

In a business world defined by disruption, HR leaders are racing to keep pace with rapid shifts in technology, workforce expectations, and organizational culture. Recent Gartner research shows that 75 percent of HR leaders say their managers are overwhelmed by the growing pace of change and new responsibilities, while nearly three-quarters report their teams…

Read More