Disney CEO Speaks on Disneyland Reopening Plans

Walt Disney Co. reopens its two California theme parks on April 30 after they were dark for more than a year, a key step in the entertainment giant’s recovery from the pandemic. CEO Bob Chapek said he’s “thrilled” with future guest reservations. Watch below for more.

 

“I think it’s going to create a reemergence scenario where magic is going to be even greater for our guests when they do come back to our parks.”

Host: What are some of the new technologies that you’ve used over the last year that you think might stick around post pandemic? Will temperature screenings continue? For example, will you use the reservation system a lot more?

Chapek: Well, in addition to all the health guidelines that we’ve been following across the world, you know, masks, temperature checks, increased hygiene, six foot social distancing, we’re also going to be introducing a new reservation system. That’s going to enable our guests to have a great time no matter when they choose to come to Disney. Of course, nobody ever wants to go through a pandemic, but our teams here have been hard at work, making sure that when we reemerge that we’re going to do. So in a way that’s actually going to improve the guest experience even versus a pre pandemic situation. And our guest satisfaction scores, since we’ve reopened across the world, have shown that indeed our guests are even more satisfied than they were prior to the pandemic.

We’ve learned some things. We’ve learned to operate under constraints all the time by delivering this great save Disney magic that you expect. But, you know, we’ve been in a fortunate situation where we’ve had a lot of demand in the past. In many cases, that has exceeded what we can actually supply in terms of how many people we can put in a park. And there’s been no situation that’s been, you know, more like that than we’ve had upon reopening and really having to operate under some really tight constraints. But we’ve gotten even better. And better at it. And I think it’s going to create a reemergence scenario where magic is going to be even greater for our guests when they do come back to our parks.

*Bloomberg contributed to this article

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

 


Follow us on social media for the latest updates in B2B!

Image

Latest

courage
Creative Confidence and Moral Courage: The Leadership Traits Business Schools Should Be Betting On
May 25, 2026

What students need from higher education is becoming harder to pin down than it once was. As higher education faces mounting pressure—from student disengagement to the rapid rise of artificial intelligence—institutions are being forced to rethink not just what students learn, but who they become. New research and industry signals suggest that technical knowledge…

Read More
healthcare
From the C-Suite to the Classroom: A Healthcare Leader’s Bet on the Next Generation
May 25, 2026

Healthcare isn’t short on strategy right now—it’s short on people, access, and experienced leadership where it matters most. In Texas alone, more rural hospitals have closed than in any other state over the past decade, leaving entire communities with limited access to care. At the same time, many health systems are realizing they haven’t…

Read More
AI
The AI Health Score: Turning Hallucinations, Agents, and AI Risk Into Board-Ready Insight
May 24, 2026

As artificial intelligence moves deeper into enterprise operations, many organizations are discovering that the real challenge is not adoption, but control. Traditional software has always been predictable: the same input produces the same output, making it possible to audit systems at a fixed point in time. AI changes that equation. Jeff Carson, founder of…

Read More
TheAIAudit
Introducing TheAIAudit: A Platform Built to Measure, Monitor, and Govern Enterprise AI
May 22, 2026

Enterprise AI is advancing faster than most companies can govern it. Behind the scenes, AI systems are already influencing decisions tied to revenue, operations, compliance, customer outcomes, and risk — yet many organizations still lack a clear way to measure, explain, or oversee what those systems are doing. That is the gap TheAIAudit was…

Read More