Hilton Hotels Aims to Cut Carbon Footprint in Half by 2030

Bret Brown
on May 23, 2018

After a survey of over 70,000 people, Hilton Hotels is looking to increase their efforts towards sustainable travel and tourism.

The survey found that 62 percent of participants would not remain loyal to a brand that was found to have unethical business practices. Because of this, Hilton has decided to support the UN Sustainable Development Goals, and begin their Travel with Purpose campaign.

Hilton CEO Christopher Nassetta said, “The truth is we did this survey to support our underlying beliefs… I spend a lot of time with customers of all sorts and certainly, every one of those conversations suggests that, increasingly, [company ethics are] a part of the filtration system that customers have when they decide who they want to stay with.”

Knowing all this, Hilton is hoping that their new push toward sustainable travel will help their company maintain a positive image

Latest

How Did Rural Hospitals Expand, Even During a Pandemic?
April 16, 2021
The challenges healthcare executives and administrators face are constantly changing. Host Kevin Stevenson talks with the heroes behind the heroes that are enabling hospitals, urgent care centers and telemedicine Read more
Sanitation Practices That We Will Stick With After COVID
April 16, 2021
The initial response to COVID saw a massive increase in the use of disinfectants across a wide spectrum of operations, everything from retail, transportation, hospitality, and healthcare to gymnasiums Read more
Seeing, Moving, Tracking: An Introduction to RTLS Solutions and the Visibility They Provide
April 15, 2021
  Seeing, Moving, Tracking is a new podcast by Redpoint Positioning that will bring insights across the warehousing, industrial management and operations world. The show will feature trends, technologies, Read more
Related
Software & Technology
Is Your Hotel Operation Ready For A Travel Surge?
April 15, 2021
Powering Innovation Beyond The Silicon Level For Interactive Experiences in Retail and Hospitality
Healthcare
Powering Innovation Beyond The Silicon Level For Interactive Experiences in Retail and Hospitality
April 15, 2021
The modern consumer is one that no longer views interaction and engagement as a luxury – it’s now an expectation for doing business with an organization, particularly in retail and hospitality. Consumers are Read more
Healthcare
5 Powerful Ways Communication Can Improve The Theme Park Experience
April 15, 2021
Particularly as the world moves on from an era unlike any we’ve ever seen, visitors to leisure, entertainment and themed entertainment experiences will have higher expectations for how they’re communicated with Read more