What Can You Do to Keep Up with Next-Gen Travelers?

 

Travel insurance, just like every industry across the globe, is evolving in the wake of the COVID-19 pandemic.

As travelers look to get back to the skies and the roadways of the world in search of something to sate their pent-up desire for new experiences, a new generation is emerging.

This new generation of travelers has higher expectations for end-to-end experiences, health and well-being on the road, seamless and frictionless processes, and more, and that means the travel insurance industry will have to answer the call to evolve.

To learn more, MarketScale invited Yonder Travel Insurance Operations and Marketing Manager Beckah Morris to share a few front-line insights from the industry and provide a big-picture look at the state of travel as 2021’s summer months prepare to draw to a close.

Yonder aims to help Americans select the right protection for their unique scenario and trip by providing unbiased advice, but also to help hungry and vulnerable children around the world by donating meals for a child for a week for each purchase.

Morris also dove into a few helpful considerations for travelers looking to book time away during the rise of COVID-19’s Delta variant, which is causing outbreaks and hospitalizations, particularly among the unvaccinated, across the world.

For more travel news, subscribe to the Homepage of B2B today at marketscale.com.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

governance
Exploring the Intersection of Board Governance, Community Engagement and Creativity with Ann Margolin
February 23, 2026

Behind every city vote, hospital budget or zoning decision is a leader navigating tough, often conflicting priorities. Right now, public leaders are operating in an environment of rising healthcare costs, workforce shortages and heightened community expectations—especially within safety-net systems that collectively provide billions in uncompensated care each year. The stakes are real—they affect patients…

Read More
career-connected
Workforce Alignment, and the New Blueprint for Career-Connected Learning Ecosystems
February 23, 2026

Workforce shortages, shifting federal and state policy, and rising skepticism about the return on investment of a traditional four-year degree have pushed career-connected learning to the forefront of education reform. According to the U.S. Bureau of Labor Statistics, overall employment is expected to increase by nearly 4.7 million jobs between 2022 and 2032, with…

Read More
hiring strategy
AI Is Reshaping Hiring Strategy And Critical Roles Are Shifting to Permanent Talent
February 20, 2026

Artificial intelligence is no longer a future-state discussion—it’s a present-day leadership priority. As enterprises accelerate the adoption of generative AI and automation tools, hiring strategies are evolving alongside broader business transformation. According to McKinsey’s 2025 State of AI report, 88% of organizations now report using AI in at least one business function, underscoring how…

Read More
Larry North
Resilience, Reinvention, and the Relentless Pursuit of Growth: Larry North’s Journey from Fitness Icon to Private Equity Leader
February 20, 2026

Entrepreneurship is being glamorized in real time. Social media highlights overnight wins, AI tools promise instant scale, and private equity is reshaping industries at a rapid clip. Yet behind every “success story” is something far less flashy: failure, adaptability, and the discipline to keep going when life hits hard. According to the U.S. Bureau…

Read More