The 10 Commandments of Product Developments

There’s a lot more to designing and manufacturing a product than having a great idea and hitting the production lines.

While these 10 commandments aren’t exactly set in stone and should be adapted to your unique operational needs and goals, they’re a tremendous starting point on your journey toward lasting success.

I. Thou shalt refine thine ideas and vet them.
Inspiration and great ideas can strike anywhere, and it’s important to get the big picture nailed down. However, you should also present your idea to family, friends and trusted potential customers and think critically about who the product is for and why they’d want it.

II. Thou shalt research the marketplace.
Do the legwork on potential customers, competitors, and more, and seek out a professional in Intellectual Property to protect your idea.

III. Thou shalt raise money, and, whence thou hast raised money, thou shalt again raise money.
Craft an elevator pitch, get an initial round of funding, and then do it again. Seek the advice of others who have been successful in raising money in the venture capital community and follow their lead.

IV. Thou shalt create requirements to convey thine ideas to product designers.
Thorough guidelines need to be established that outline what the product should and shouldn’t do, how it will be used, what it will look like, and more. Think in terms of accuracy, feasibility, whether a requirement is necessary, and more.

V. Thou shalt use an experienced, professional design team.
Avoid using a contract manufacturer’s design resources. You need a team of professionals with experience in many disciplines dedicated wholly to your success.

VI. Thou shalt verify thy design with prototypes.
Products always need to be tested in the real world with real end-users. What’s great on paper doesn’t always translate to reality.

VII. Thou shalt not produce many before thou hast made a few.
Always leverage preproduction with initial batches that can test the process and finished result before ramping up production.

VIII. Thou shalt have no regulatory requirements unverified.
Compliance with national and international regulations may be required to sell your product or recommended to reduce your liabilities. Have a plan for getting your product certified.

IX. Thou shalt honor thy sales and marketing team.
These are very different roles, but each is critical. Marketers drive awareness, and salespeople close the deal. Select people with skillsets in each.

X. Thou shalt choose thy partners carefully.
You don’t need to be skilled in everything – that’s where valuable partners come in. Carefully vet potential partners and select those who truly fill in those gaps with expert knowledge and proven results.

To lean more about how Paragon can transform your product idea, marketing requirement, or product specification into a marketable product that’s profitable, contact them today.

Follow us on social media for the latest updates in B2B!

Image

Latest

data center design
Applied Digital’s Data Center Design for a 100 MW AI Factory Built from the Ground Up
July 2, 2025

AI workloads are redefining the limits of data center design and infrastructure. Legacy data centers, built for traditional co-location, cannot handle the density, thermal demands, or power dynamics of accelerated computing. The AI boom has upended the data center sector, forcing a rapid shift to liquid-cooled racks as facilities pivot from sub-10kW racks to…

Read More
Commerce media
A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up
July 2, 2025

As traditional digital advertising struggles to retain consumer trust, brands are exploring new, more authentic ways to connect with shoppers. Platforms like commerce media networks, which weave together commerce, content, and data, are emerging as powerful tools in this shift. Research from MG2 Advisory reveals that only about 37% of consumers feel brands genuinely…

Read More
Hospitality leadership
Heart-First Hospitality Leadership: How Saying ‘Yes’ Transforms Guest Experiences, Boosts Staff Morale, and Drives Business Results
July 2, 2025

As the hospitality industry emerges from years of pandemic-driven upheaval, hospitality leadership is evolving to meet new challenges. Leaders are looking for new ways to retain staff, elevate guest satisfaction, and drive revenue without burning out their teams. One trend gaining traction is the power of “Yes”: empowering employees to say yes more often,…

Read More
civic leadership
Mayor Gerard Hudspeth’s Civic Leadership Journey: What Politics Teaches About People
July 2, 2025

What does a mayor learn about human nature? In this episode of Professional Quotient: Conversations that Build Equity, host Jason Winningham sits down with Gerard Hudspeth, longtime mayor of Denton, Texas, and a respected figure in civic leadership. Drawing from his years in public service, Hudspeth explores how leading a city reveals the core…

Read More