The Weekly Scale: March 8th 2021

 

This week at MarketScale, we launched sweets across a river, held the virtual pre-game for SXSW EDU, and set the menu for this week’s round table. Fire up the VPN, it’s the start of a new week and it’s time to scale up.

Is a drone absolutely necessary in survey and mapping work? Well LiDar sure is. This week on Propelling by Microdrones, Samuel Flick broke down how LiDAR can drastically reduce mapping time compared to using the old fashioned GPS method.

South by South West was one of the first major event cancellations last year, but the organization has major goals for later this year when large in person events continue. This week on EdTech Today, Kevin Hogan sits down with SXSW EDU executive producers Ron Reed and Greg Rosenbaum as they detail their pivots this past year and share valuable insights for any ed exec who creates, exhibits, or attends edtech events.

Space to Grow took on Netflix. The host of the Netflix series, Emily’s Wonder Lab, Emily Calandrelli, joined Space to Grow to discuss how she has become a voice for the scientific community and advocates for people with all different talents to get involved in the space industry.

Drone deliveries are not only an invention out of the Jetsons, its possible right now. MarketScale and the host of Drones in America, Grant Guillot, went down to New Orleans to witness first hand Zing Drone Delivery fly beignets from the iconic Cafe Du Monde across the river to Algiers Point. And stay tuned for an exclusive episode of Drones in America, that will take you behind the scenes of the delivery and how it was made possible.

Please pull up to the first window. On the next MarketScale Roundtable we are bringing together some of the sharpest minds in the restaurant industry to explore the digital transformation in QSR. The panel will include:

-Barbara Castgilia, the host of The Main Course and Executive Editor of Modern Restaurant Management

-Hope Neiman, Chief Marketing Officer of Tillster

-Brad Duea, CEO of Restaurant Revolution Technologies

Make sure to follow along for future roundtables. The star of MarketScale’s Welcome to the Show will be sitting down with some of the brightest minds in hospitality on March 15th.

I’ll be back next Monday for The Weekly Scale but, until then, if you know of a story that you want us to cover, let us know with the hashtag B2BNeverSleeps.

Follow us on social media for the latest updates in B2B!

Image

Latest

Engineering
Scaling Experiential Learning in the Curriculum: How Iron Range Engineering Transformed Engineering Education
June 1, 2026

Engineering has transformed nearly every part of modern life, from the phones in our pockets to the systems powering global industry. But the way engineers are educated has often moved far more slowly than the profession itself. Employers are asking for graduates who can navigate ambiguity, communicate across teams, and contribute meaningfully from the…

Read More
vascular surgeon
When Geography Meets Purpose: How One Move Reshaped a Vascular Surgeon’s Career
May 28, 2026

Medicine isn’t what it used to be—not for the people practicing it. Independent physicians are becoming the exception, not the norm, as more doctors move into hospital systems, corporate groups, and academic networks. At the same time, the pipeline of specialists isn’t keeping pace with growing patient needs, particularly in complex fields like vascular…

Read More
safer HVAC chemicals
From Second Chances to Stronger Teams: Bradley Henderson on Structure, Culture, and Trades-Based Redemption
May 26, 2026

The trades have always demanded grit, but grit alone doesn’t build a strong workforce. People need structure, clear expectations, and a sense that their work is taking them somewhere. That’s especially true in HVAC and mechanical services, where employers are trying to hire, retain, and develop talent in a labor market that feels tighter and…

Read More
courage
Creative Confidence and Moral Courage: The Leadership Traits Business Schools Should Be Betting On
May 25, 2026

What students need from higher education is becoming harder to pin down than it once was. As higher education faces mounting pressure—from student disengagement to the rapid rise of artificial intelligence—institutions are being forced to rethink not just what students learn, but who they become. New research and industry signals suggest that technical knowledge…

Read More