From Garment to 3D: How Digital Fashion Came into the Spotlight

 
Digital fashion is the latest rage in the fashion industry at the moment. According to The Digital Speaker, in recent years fashion houses have been working with gaming developers to produce fashion in 3D. This trend has been around for a while, but it really picked up steam during pandemic lockdowns, says Forbes. As this form of fashion becomes more prevalent, companies that stood at the front of this innovative change, from 3D to garment, are continuing to spearhead it.

For the fashion companies that helped popularize digital fashion, what encouraged them to push forth the new concept? And what types of challenges does being a forerunner present?

The newest episode of “What Just Happened?” explores this subject with host Christine Russo interviewing Mickey LaRosse, the Head of Content and Strategy at The Fabricant — a company whose team she is also a founding member of. The two talked about the rise of digital fashion, how it’s changing the fashion industry, and the future of it as it expands.

Russo and Larosse discuss…

● The pressures of being the “first” company in a new concept

● How collaboration is vital between Fabricant other digital fashion companies

● Fabricant’s goal for the overall fashion industry and its future

Fabricant was founded in 2018 and was one of the very first fashion houses that was making fashion that wasn’t on garment. Their motto has been digital-first since its inception, and that title has come with challenges, but also their goal to be

“Just declaring that garments didn’t need to be physical to exist, four years ago, when this conversation wasn’t being had by anyone, was quite a radical position to take,” said LaRosse. “Our spirit and attitude has always been to be a disruptor, but a disruptor with intention.”

Follow us on social media for the latest updates in B2B!

Image

Latest

supply chain
Build a Supply Chain That Bounces Back
May 23, 2025

In this episode, Aaron Berg explores how River Logic’s value chain optimization platform empowers businesses to stay agile amid real-world disruptions—from global tariffs to port delays, weather events, and shifting demand. By simulating the financial and operational impact of supply chain decisions in real time, companies can rethink sourcing, pricing, and production strategies to protect…

Read More
tariff
From Tariff Shock to Strategic Advantage
May 23, 2025

In this episode, Aaron Berg reframes tariff disruptions as a strategic opportunity. With River Logic’s value chain optimization solution, companies can quickly model shifts in sourcing, manufacturing, and make-vs-buy decisions to gain a competitive edge. Whether it’s reshoring production or pivoting in response to new trade policies, VCO helps businesses react fast—and capitalize on change…

Read More
tariffs
Tariffs Are Changing—Is Your Supply Chain Ready?
May 22, 2025

Aaron Berg highlights how shifting global tariffs are forcing companies to rethink their entire value chain strategies. With international production, sourcing flexibility, and layered tariff schedules, simple cost assumptions no longer cut it. River Logic’s value chain optimization platform enables leaders to model complex what-if scenarios—like staging production across borders—to find the most cost-effective, compliant…

Read More
markets
The Mechanics of VCO: Modeling Constraints, Costs, and Markets
May 22, 2025

Aaron Berg breaks down how River Logic’s value chain optimization (VCO) engine models the full spectrum of operational and financial variables—from manufacturing constraints to supplier contracts and dynamic market conditions. Unlike traditional models that rely on static costs, VCO captures how costs evolve as decisions change—giving leaders real-time insight into the true financial impact of…

Read More