Prysm Interactive LPD Boards Are Changing Boardrooms

At InfoComm 2018 Prysm stood out from the barrage of vendors lining the exhibit halls. MarketScale sat down with Vice President of Marketing Hannah Grap, to discuss Prysm’s latest project and the advancements they’ve made in the digital signage industry.

The showcase this year for Prysm revolved around its brand new 6K resolution LPD video series wall. InfoComm marked the first trade show Prysm made this product available for the public to see. Two aspects of this wall set it apart from the competition—the bezel-free technology eliminating unwanted seams within the wall and its natively touch enabled screen, giving the customer a new, high definition, and interactive experience.

High valued collaboration spaces are some of the most sought out applications for this wall according to Grap. From boardrooms to conference centers, this wall can be used to really drive sales and impress clients in the process, emphasizing “They want to have that wow factor.”

Grap lauds the value this digital wall can have for retail solutions as well. Referencing a partnership with Under Armor, Grap highlighted how important the “fun” aspect of interactive digital signage is going to be for industries throughout.

“UA uses LPD in their recruitment centers, so when they recruit new athletes they’re able to deliver a very nice up-close interactive experience,” she said.

When it comes to traditional brick and mortar, amplifying the customer experience often delivers the best results, which is why Grap sees many other signage companies starting to catch up.

“Getting that wow factor with the interactivity is becoming more of a requirement than something just to have,” she said.

Latest

How Condiment Supply Chain Shortages Make Or Break A Restaurant’s Flavor Profile
April 19, 2021
Condiments, sauces, and spices significantly impact the flavor profile of a meal. But, with recent issues in the supply chain, restaurants are facing a ketchup shortage. This requires ketchup manufacturers to Read more
The New Tenets of High-Performance Building Design
April 19, 2021
James Forkan is a structural engineer and member of Building Design Experts, and he shared his thoughts on high-performance building design. "So, I think high-performance building design can be Read more
How to Build an Adaptable Workplace Culture
April 19, 2021