The Good, The Bad, and The Visual

You’ve seen AV Nightmares. You’ve seen AV Goals. As AV professionals know, no two projects are the same and it takes immense attention to detail to integrate a piece of technology into a space seamlessly. The balance of making a display stand out and elevate a space but also blending in naturally is difficult to find and can lead to some good, bad and ugly displays.

Today we sought to highlight the gamut of the AV integration space. Take a look at everything from the eye-popping light displays to the sleek corporate boardroom enhancing devices.

The Good

The ability to transform a boardroom from a stagnant meeting space into an interactive location with connectivity to the outside world shows the power of AV.

Whiteboards are becoming obsolete thanks to the implementation of interactive smart-boards that allow the user to enhance a presentation.

AV can take objects that are falling out of circulation and make them new again. Here, a quintessential English phone booth is transformed into a digital ad space and Wi-Fi hub.

The Bad

A trade show is not the best place for an AV Fail.

I hope the wedding went better than this attempt at an AV installation.

https://www.facebook.com/photo.php?fbid=10211577296340424&set=gm.2843590189014601&type=3&theater&ifg=1

We can’t be sure if this integrator ever finished untangling these wires. He may still be in that room!

https://www.facebook.com/photo.php?fbid=10217028376769636&set=gm.2850466584993628&type=3&theater&ifg=1

Not AV but this is bad…possibly really bad.

Sometimes you have to bring in a little extra muscle to make sure your installation is safe and sound.

 

The Visual

The use of light reflecting off the pool here makes this display impressive. This is more than an LED board, it is a great example of making the best use of a particular environment. The pool acts as a second display area.

AV sets a tone. For this Audi A8L roll out, lights and colors that compliment the car are used to give off create a carefully crafted impression to the audience.

Projection mapping has a wide array of applications, from art and entertainment to architecture and design.

Sound may be overlooked in the AV world, but a properly outfitted space can make an ordinary experience extraordinary. Everything from the materials that receive the sound to the actual speakers themselves matters and proper execution is required.

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Adopting AI
Adopting AI is Not a Marketing Strategy
December 2, 2024

In this episode of  Marketing AI SparkCast, host Aby Varma, the founder of Spark Novus, a firm that partners with marketing leaders to adopt AI responsibly and strategically discusses the nuances of AI integration with marketing and content expert Rob Rose. Together, they explore that AI adoption is not a standalone strategy but technology…

Read More
Niche success
Sweet Niche Success: Lessons in Transitions & Gingerbread from a Crafty Marketer
December 2, 2024

Transitioning into a niche market can feel daunting, but for businesses looking to carve out a unique identity, it often proves transformative. Niche success requires precision, creativity, and strategic thinking—traits that Grier Rubeling, the founder of Advisor Transition Services, has perfected. With the holidays approaching and gingerbread house contests in full swing, Grier’s approach…

Read More
career paths
Career Paths: A Career in Real Estate
December 2, 2024

In this episode of The Apple One Podcast’s Career Paths series, host Brett Howroyd chats with Adam Nourafchan, co-founder of Lunada Rose Partners, a real estate investment firm focused on properties across Southern California and the Sunbelt. Adam shares how real estate offers career paths for all kinds of skill sets — whether you’re into…

Read More
emotional agility
Emotional Agility for Decision Making in Business and Life with Lilli Zinaman
November 29, 2024

High-pressure decision-making often leads to burnout and fear-driven choices, making emotional agility a crucial skill for today’s leaders. According to a recent HSBC study, 28% of U.S. business leaders report feeling paralyzed by uncertainty, preventing them from taking decisive action. Emotional agility, which involves the ability to process and use emotions constructively, creates a…

Read More