The Synergy Between Creativity and Innovation with Rachel Bradshaw of AVIXA

 

“Synergy” has become a bit of buzzword, which has the potential to diminish its power and validity. However, in some industries, it grows even more accurate with each successive use.

In Pro AV, the synergy between creativity and innovation is an ever-cyclical loop. On today’s podcast, our host spoke with Rachel Bradshaw, the Director of Program Design for AVIXA.

They discussed the scheduling reality of InfoComm, how technological innovations enable creativity (and creativity spurs innovations), and how eSports is the perfect evolution and creation of a totally new paradigm.

“I think that a lot of artists really view our tools as a medium, like paint, like marble. It’s one more medium for expression of creative ideas,” Bradshaw said. “But, when they find a partner, who themselves is a really creative or innovative AV practitioner, they discover that it’s more. That the creativity inherent in the AV industry empowers them to think in new ways about their own work.”

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Listen Carefully, Respond Creatively
April 12, 2024

In this captivating episode of the Fans First series, Jesse Cole, the mastermind behind the Savannah Bananas, delves into the transformative business philosophy of “listen carefully, respond creatively.” This approach has not only skyrocketed the Savannah Bananas to fame but also serves as a universal blueprint for revolutionizing customer service and engagement across all sectors. […]

Read More
Stacey Childress, Senior Advisor at McKinsey and Company, discusses higher ed
Bold Measures are Needed to Improve Investment in Higher Education
April 12, 2024

The stakes for higher education have never been higher as the educational landscape sees rapid evolution. As universities and colleges grapple with the dual challenges of technological disruption and increasing demands for accessible, quality education, the question of how best to implement investment in higher education becomes a priority. This debate has been ignited […]

Read More
wake up healthy
Hey, it’s 9 am… Wake up Healthy with 9amHealth!
April 12, 2024

Healthcare Rethink host Brian Urban explores ways to wake up healthy and stay healthy with his guest, Dr. Avantika Waring, MD, the Chief Medical Officer, at 9amHealth. This episode delves into the transformative approach to healthcare delivery championed by 9amHealth. Dr. Waring’s journey from a humanities student with a love for French to a […]

Read More
public safety and security
Strengthen Public Safety and Security: Modernize Radio Communication for Better Field Response
April 11, 2024

The importance of radio communication within public safety and security operations remains unbeaten in an era dominated by digital transformation. This medium, essential for over a century, continues to be the lifeline for responders on the front lines. From ensuring the safety of field agents to facilitating real-time critical information flow and enhancing situational […]

Read More